This graph shows the number of customer data platform companies based in Europe from December 2016 to December 2019. According to data, the amount of firms operating in the data management sector constantly increased, going from six om December 2016 to 40 companies as of December 2019.
Number of customer data platform companies based in Europe from December 2016 to December 2019
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Statistics on Data usage in marketing and advertising in the U.S.
Overview
6
- Premium Statistic Largest marketing data markets worldwide 2021
- Premium Statistic U.S. marketing data spend 2017-2021
- Premium Statistic Identity solutions spending in the United States 2020-2024
- Premium Statistic Marketing spend on third-party audience data in the U.S. 2017-2021
- Premium Statistic U.S. marketing data activation solutions spend 2020, by function
- Basic Statistic Average cost per data breach in the United States 2006-2022
Marketer perspective
6
- Premium Statistic Leading marketing priorities according to U.S. CMOs 2021
- Premium Statistic Methods used by advertisers to identify & measure audiences in the U.S. 2021
- Premium Statistic Top ways to grow first-party data in the U.S. 2021
- Premium Statistic Popularity of sharing first-party data in the U.S. 2020
- Premium Statistic Data used by marketers when targeting for personalization U.S. 2020
- Premium Statistic Benefits of using location data according to U.S. marketers 2020
Programmatic
7
- Premium Statistic Programmatic ad spending in the U.S. 2017-2026
- Premium Statistic Monthly programmatic ad impressions growth in the U.S. 2021-2022
- Premium Statistic Programmatic budgets in the U.S. 2021, by medium
- Premium Statistic Number of B2B programmatic advertisers in the U.S. 2020-2021
- Premium Statistic Top programmatic targeting approaches in the U.S. 2021
- Premium Statistic Top factors for choosing a programmatic vendor in the U.S. 2021
- Premium Statistic Top programmatic success metrics in the U.S. 2021
Cookies
7
- Premium Statistic Reliance on cookies in advertising in the U.S. 2021
- Premium Statistic B2B marketing areas impacted the most by cookie deprecation in the U.S. 2022
- Premium Statistic Net ad spending optimism due to cookie depreciation in the U.S. 2022
- Premium Statistic Audience identification tactics used by U.S. publishers 2021
- Premium Statistic Measures undertaken to counter the impact of cookies deprecation in the U.S. 2020
- Premium Statistic Type of data that would replace third-party cookies in the U.S. 2020
- Premium Statistic Digital ad actions deemed possible in the cookieless era in the U.S. 2020
Customer data platforms (CDPs)
8
- Premium Statistic Number of CDP companies worldwide 2022, by country
- Premium Statistic Number of CDP companies worldwide 2022, by region
- Premium Statistic CDP industry revenue worldwide 2020-2022
- Premium Statistic Most popular marketing clouds in the U.S. 2020
- Premium Statistic CDPs impact on efficiency in the U.S. 2020
- Premium Statistic Ways in which CDPs are used by marketers in the U.S. 2020
- Premium Statistic Data unified with CDPs in the U.S. 2020
- Premium Statistic Benefits of CDPs in the U.S. 2023
Customer perception
7
- Premium Statistic Attitudes towards online advertising in the U.S. 2022
- Premium Statistic Attitudes of U.S. internet users to brands using their data in advertising 2021
- Premium Statistic Level of consent to cookies usage in the U.S. 2021, by age
- Premium Statistic Levels of concern over personal data collection and use in the U.S. 2021
- Premium Statistic Ways to make targeted advertising more acceptable for consumers in the U.S. 2021
- Premium Statistic U.S. online shopper brand trust reasons 2021
- Premium Statistic Top targeted advertising benefits according to consumers in the U.S. 2021
Further related statistics
17
- Percentage change in vendors and employees in CDP companies worldwide 2018
- European CDP industry concentration 2016-2018
- Funding in customer data platform companies in Europe 2016-2018
- Customer data platform companies in Europe 2019, by type
- Data inventory for GDPR among companies in the U.S. and EU 2018, by area
- Risk of failing to comply with GDPR obligations in U.S. and EU 2018
- GDPR's future impact on companies in the U.S. and in EU 2018
- Opinion on ethical data use 2018, by country
- Attitude towards data privacy in relation to GDPR in Germany 2018, by area
- Iron Mountain annual revenues 2010-2020
- Iron Mountain annual revenues 2010-2020, by segment
- Number of unplanned outage in business worldwide 2019
- Application outage: amount of tolerable downtime worldwide 2019
- Data sourcing satisfaction among digital marketing professionals in Italy 2017
- Data sourcing satisfaction among digital marketing professionals in Poland 2017
- Mainstream and niche data use in planning and engagement in Europe 2017
- Data sourcing satisfaction among digital marketing professionals in the UK 2017
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Statistics
- Percentage change in vendors and employees in CDP companies worldwide 2018
- European CDP industry concentration 2016-2018
- Funding in customer data platform companies in Europe 2016-2018
- Customer data platform companies in Europe 2019, by type
- Data inventory for GDPR among companies in the U.S. and EU 2018, by area
- Risk of failing to comply with GDPR obligations in U.S. and EU 2018
- GDPR's future impact on companies in the U.S. and in EU 2018
- Opinion on ethical data use 2018, by country
- Attitude towards data privacy in relation to GDPR in Germany 2018, by area
- Iron Mountain annual revenues 2010-2020
- Iron Mountain annual revenues 2010-2020, by segment
- Number of unplanned outage in business worldwide 2019
- Application outage: amount of tolerable downtime worldwide 2019
- Data sourcing satisfaction among digital marketing professionals in Italy 2017
- Data sourcing satisfaction among digital marketing professionals in Poland 2017
- Mainstream and niche data use in planning and engagement in Europe 2017
- Data sourcing satisfaction among digital marketing professionals in the UK 2017
CDP Institute. (January 1, 2020). Number of customer data platform companies based in Europe from December 2016 to December 2019 [Graph]. In Statista. Retrieved April 02, 2023, from https://www.statista.com/statistics/1006220/customer-data-platform-companies-in-europe/
CDP Institute. "Number of customer data platform companies based in Europe from December 2016 to December 2019." Chart. January 1, 2020. Statista. Accessed April 02, 2023. https://www.statista.com/statistics/1006220/customer-data-platform-companies-in-europe/
CDP Institute. (2020). Number of customer data platform companies based in Europe from December 2016 to December 2019. Statista. Statista Inc.. Accessed: April 02, 2023. https://www.statista.com/statistics/1006220/customer-data-platform-companies-in-europe/
CDP Institute. "Number of Customer Data Platform Companies Based in Europe from December 2016 to December 2019." Statista, Statista Inc., 1 Jan 2020, https://www.statista.com/statistics/1006220/customer-data-platform-companies-in-europe/
CDP Institute, Number of customer data platform companies based in Europe from December 2016 to December 2019 Statista, https://www.statista.com/statistics/1006220/customer-data-platform-companies-in-europe/ (last visited April 02, 2023)
Number of customer data platform companies based in Europe from December 2016 to December 2019 [Graph], CDP Institute, January 1, 2020. [Online]. Available: https://www.statista.com/statistics/1006220/customer-data-platform-companies-in-europe/