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Impact of COVID-19 on U.S consumer views on social conduct portrayed in ads 2020

Consumer perception of social conduct elements portrayed in advertising in the United States in light of the coronavirus pandemic as of March 2020

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Source

Use Ask Statista Research Service

Release date

March 2020

Region

United States

Survey time period

March 20 to 22, 2020

Number of respondents

2,200 respondents

Method of interview

Online survey

Supplementary notes

Question: "In light of the coronavirus outbreak, do you think it would be appropriate or inappropriate for a brand’s advertisement to show the following?"
Figures may not add up or exceed 100% due to rounding.

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Statistics on " Coronavirus: impact on the U.S. advertising industry "

Statistics on Coronavirus: impact on the U.S. advertising industry

Overview

4

U.S. media consumption

7

Marketer perspective

6

Consumer perspective

6

Digital advertising

5

Further related statistics

18
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