In the first quarter of 2024, Apple obtained 25 percent of the European smartphone market based on shipments. Historically have Apple's sales been very cyclical, peaking in the fourth quarter each year. Apple's market share achieved for this quarter is slightly lower than their share of smartphone shipments in same quarter of the previous year.
Apple's smartphone shipments share in Europe from the 1st quarter of 2019 to the 1st quarter of 2024
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Counterpoint Research. (May 28, 2024). Apple's smartphone shipments share in Europe from the 1st quarter of 2019 to the 1st quarter of 2024 [Graph]. In Statista. Retrieved October 31, 2024, from https://www.statista.com/statistics/1232268/apple-smartphone-market-share-in-europe/
Counterpoint Research. "Apple's smartphone shipments share in Europe from the 1st quarter of 2019 to the 1st quarter of 2024." Chart. May 28, 2024. Statista. Accessed October 31, 2024. https://www.statista.com/statistics/1232268/apple-smartphone-market-share-in-europe/
Counterpoint Research. (2024). Apple's smartphone shipments share in Europe from the 1st quarter of 2019 to the 1st quarter of 2024. Statista. Statista Inc.. Accessed: October 31, 2024. https://www.statista.com/statistics/1232268/apple-smartphone-market-share-in-europe/
Counterpoint Research. "Apple's Smartphone Shipments Share in Europe from The 1st Quarter of 2019 to The 1st Quarter of 2024." Statista, Statista Inc., 28 May 2024, https://www.statista.com/statistics/1232268/apple-smartphone-market-share-in-europe/
Counterpoint Research, Apple's smartphone shipments share in Europe from the 1st quarter of 2019 to the 1st quarter of 2024 Statista, https://www.statista.com/statistics/1232268/apple-smartphone-market-share-in-europe/ (last visited October 31, 2024)
Apple's smartphone shipments share in Europe from the 1st quarter of 2019 to the 1st quarter of 2024 [Graph], Counterpoint Research, May 28, 2024. [Online]. Available: https://www.statista.com/statistics/1232268/apple-smartphone-market-share-in-europe/