During the first quarter of 2024, the social video platform TikTok prevented over 23.58 billion fake likes on its content due to inauthentic engagement and fake accounts activity. This represents an increase from the previous quarter, when the number of fake likes prevented was approximately 22.53 billion. Additionally, the platform prevented over six billion fake follower requests during the last measured quarter, up from the amount of prevented fake followers requests recorded in the fourth quarter of 2023.
Number of fake interactions prevented on TikTok from 2nd quarter 2021 to 1st quarter 2023
(in billions)
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TikTok. (June 27, 2024). Number of fake interactions prevented on TikTok from 2nd quarter 2021 to 1st quarter 2023 (in billions) [Graph]. In Statista. Retrieved December 14, 2024, from https://www.statista.com/statistics/1318268/tiktok-fake-interactions-prevented/
TikTok. "Number of fake interactions prevented on TikTok from 2nd quarter 2021 to 1st quarter 2023 (in billions)." Chart. June 27, 2024. Statista. Accessed December 14, 2024. https://www.statista.com/statistics/1318268/tiktok-fake-interactions-prevented/
TikTok. (2024). Number of fake interactions prevented on TikTok from 2nd quarter 2021 to 1st quarter 2023 (in billions). Statista. Statista Inc.. Accessed: December 14, 2024. https://www.statista.com/statistics/1318268/tiktok-fake-interactions-prevented/
TikTok. "Number of Fake Interactions Prevented on Tiktok from 2nd Quarter 2021 to 1st Quarter 2023 (in Billions)." Statista, Statista Inc., 27 Jun 2024, https://www.statista.com/statistics/1318268/tiktok-fake-interactions-prevented/
TikTok, Number of fake interactions prevented on TikTok from 2nd quarter 2021 to 1st quarter 2023 (in billions) Statista, https://www.statista.com/statistics/1318268/tiktok-fake-interactions-prevented/ (last visited December 14, 2024)
Number of fake interactions prevented on TikTok from 2nd quarter 2021 to 1st quarter 2023 (in billions) [Graph], TikTok, June 27, 2024. [Online]. Available: https://www.statista.com/statistics/1318268/tiktok-fake-interactions-prevented/