Reasons to prefer online or offline grocery shopping in the UK 2022

Published by Emma Bedford, Jul 21, 2022
According to a study conducted in 2022, UK consumers saw no difference in the value for money when shopping for groceries online versus in-store. When it came to food selection, consumers preferred online grocery shopping, with 23.7 percent of respondents reporting that online was much better. In comparison, the overall shopping experience of in-store grocery shopping was more popular than over the internet, with 27.3 percent of respondents reporting that offline grocery shopping experiences were much better than online.

Consumer preference for online vs. offline grocery shopping in the United Kingdom (UK) in 2022

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Release date

June 2022

Region

United Kingdom

Survey time period

March to June 2022

Number of respondents

2,500 respondents

Age group

16-65 years

Method of interview

Online survey

Supplementary notes

To the question: "When you compare online and offline grocery shopping, where do you think the following criteria are better solved overall?"

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Statistics on " Online grocery shopping in the United Kingdom (UK) "

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Other statistics that may interest you Online grocery shopping in the United Kingdom (UK)

Overview

5

Segments

5

Consumption

8

Online stores and apps

6

Leading grocers profile

6

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