According to a survey conducted among Vietnamese households in 2021, e-commerce platforms were the most preferred online shopping channels, as suggested by 68 percent of respondents. The same survey also revealed that social commerce via social media was also popular among respondents in the country.
Most preferred online purchasing channels among Vietnamese people in 2021
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Deloitte. (October 4, 2022). Most preferred online purchasing channels among Vietnamese people in 2021 [Graph]. In Statista. Retrieved October 31, 2024, from https://www.statista.com/statistics/1350582/vietnam-preferred-online-buying-channels/
Deloitte. "Most preferred online purchasing channels among Vietnamese people in 2021." Chart. October 4, 2022. Statista. Accessed October 31, 2024. https://www.statista.com/statistics/1350582/vietnam-preferred-online-buying-channels/
Deloitte. (2022). Most preferred online purchasing channels among Vietnamese people in 2021. Statista. Statista Inc.. Accessed: October 31, 2024. https://www.statista.com/statistics/1350582/vietnam-preferred-online-buying-channels/
Deloitte. "Most Preferred Online Purchasing Channels among Vietnamese People in 2021." Statista, Statista Inc., 4 Oct 2022, https://www.statista.com/statistics/1350582/vietnam-preferred-online-buying-channels/
Deloitte, Most preferred online purchasing channels among Vietnamese people in 2021 Statista, https://www.statista.com/statistics/1350582/vietnam-preferred-online-buying-channels/ (last visited October 31, 2024)
Most preferred online purchasing channels among Vietnamese people in 2021 [Graph], Deloitte, October 4, 2022. [Online]. Available: https://www.statista.com/statistics/1350582/vietnam-preferred-online-buying-channels/