Leading criteria in buying instant noodles in China 2022

Published by
Xin Ou,
Feb 23, 2024
According to a survey among Chinese respondents in August 2022, more than 87 percent of respondents said they consider the flavor important when choosing instant noodles. Meanwhile, around 53.4 percent of respondents said the ingredient is essential for deciding which instant noodles to buy.

Leading decision-making factors in buying instant noodles in China as of August 2022

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Sources

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Release date

October 2022

Region

China

Survey time period

August 2022

Number of respondents

1,860 respondents

Method of interview

Online survey

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