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Daily online activities of adult U.S. internet users 2017, by gender

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Most popular daily online activities of adult internet users in the United States as of February 2017, by gender

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This graph shows the typical daily online activities of internet users in the United States as of February 2017, sorted by gender. During the survey period, 57 percent of female respondents checked the weather online on a daily basis.

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U.S. market share of leading social media websites 2016

U.S. market share of leading social media websites 2016

Share of U.S. population who use social media 2008-2017

Share of U.S. population who use social media 2008-2017

Monthly unique visitors to U.S. retail websites 2017

Monthly unique visitors to U.S. retail websites 2017

United States: retail e-commerce sales 2015-2021

United States: retail e-commerce sales 2015-2021

U.S. internet usage penetration 2016, by age group

U.S. internet usage penetration 2016, by age group

Average U.S. online shopping order value as of 1st quarter 2017

Average U.S. online shopping order value as of 1st quarter 2017

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Statistics on "Internet usage in the United States"

Online access and traffic

The most important statistics

Countries with the highest number of internet users as of March 2017 (in millions)Countries with the highest number of internet users 2017
Countries with the highest internet penetration rate as of 2016Leading online markets based on penetration rate 2016
Number of unique IPv4 addresses as of 1st quarter 2017, by country (in millions)Unique IPv4 addresses as of 1st quarter 2017, by country
U.S. states with the highest average peak connection speed as of 1st quarter of 2017 (in Mbps)Highest peak connection speed in selected U.S. states 2017
Number of fixed broadband subscriptions in the United States from 2000 to 2016 (in millions)Number of U.S. households with broadband internet access 2000-2016
Mobile broadband subscriptions per 100 inhabitants in the United States from 2004 to 2015United States: mobile broadband subscriptions per 100 inhabitants 2004-2015
Which of the following devices do you use to access the internet at home (e.g. visiting web sites, emailing, online gaming, downloading files)?Devices used to access the internet in the United States 2010-2015
Degree of internet freedom in selected countries according to the Freedom House Index 2016 (index points)Freedom House Index: internet freedom in selected countries 2016

Online users

The most important statistics

Number of internet users in the United States from 2000 to 2016 (in millions)United States: number of internet users 2000-2016
Number of internet users in the United States from 2015 to 2022 (in millions) United States: number of internet users 2015-2022
Internet usage penetration in the United States from 2015 to 2022United States internet usage penetration 2014-2022
Percentage of population using the internet in the United States from 2000 to 2016United States internet penetration 2000-2016
Distribution of internet users in the United States as of August 2015, by age group and genderDistribution of U.S. internet users 2015, by age and gender
Share of adults in the United States who use the internet in 2016, by age groupU.S. internet usage penetration 2016, by age group
Share of adults in the United States who use the internet in 2016, by genderU.S. internet usage penetration 2016, by gender
Share of adults in the United States who use the internet in 2016, by educational backgroundU.S. internet usage penetration 2016, by education

Internet usage

The most important statistics

Most popular multi-platform web properties in the United States in December 2016, based on number of unique visitors (in millions)Most visited multi-platform U.S. web properties 2016
Average daily time spent per capita with the internet in the United States from 2010 to 2018, by device (in minutes)United States: daily per capita time with internet 2010-2018, by device
Time spent on digital media in the United States from June 2013 to June 2016 (in billion monthly minutes)Monthly minutes spent digital media channels in the U.S. 2016
Share of time spent on selected digital platforms in the United States as of June 2016, by age groupShare of U.S. online time spent on digital platforms 2016, by age group
Distribution of time spent on digital media properties in the United States as of July 2016, by access methodU.S. digital media access 2016, by channel
Most popular daily online activities of adult internet users in the United States as of February 2017Daily online activities of adult U.S. internet users 2017
Most popular daily online activities of adult internet users in the United States as of February 2017, by genderDaily online activities of adult U.S. internet users 2017, by gender
Most popular daily online activities of adult internet users in the United States as of February 2017, by age groupDaily online activities of adult U.S. internet users 2017, by age

Mobile internet and apps

The most important statistics

Number of mobile phone internet users in the United States from 2015 to 2022 (in millions)United States: mobile phone internet users 2015-2022
Mobile phone internet user penetration in the United States from 2015 to 2022United States: mobile phone internet user penetration 2015-2022
Distribution of time spent per day with mobile internet among mobile users in the United States in 2016, by deviceU.S. daily mobile online usage 2016, by device
Most popular activities on smartphones and tablets according to device owners in the United States as of May 2017Leading U.S. mobile activity reach on smartphone and tablets 2017
Most popular mobile apps in the United States as of December 2016, ranked by average unique monthly visitors (in millions)Leading mobile apps in the United States 2016, ranked by unique visitors
Mobile audience reach of leading smartphone apps in the United States as of June 2017Reach of most popular U.S. smartphone apps 2017
Weekly smartphone activities among adult users in the United States as of August 2016Most popular smartphone activities in the United States 2016
Number of mobile app hours per smartphone and tablet app user in the United States in June 2016, by age groupU.S. mobile app hours per user 2016, by age and device

Social media

The most important statistics

Share of social media visits in the United States from 3rd quarter 2015 to 2nd quarter 2017Traffic share of U.S. social media visits 2015-2017
Percentage of U.S. population who currently use any social media from 2008 to 2017Share of U.S. population who use social media 2008-2017
Reach of selected social networks in the United States as of February 2017U.S. usage reach of leading social networks 2017
Reach of selected social networks in the United States as of February 2017, by age groupU.S. usage reach of leading social networks 2017, by age group
Leading social media websites in the United States in November 2016, based on share of visitsU.S. market share of leading social media websites 2016
Most popular mobile music and video apps in the United States as of May 2017, by monthly users (in millions)Most popular entertainment apps in the U.S. 2017, by audience
Most popular mobile social networking apps in the United States as of May 2017, by reachMost popular social media apps in the U.S. 2017, by reach
Most popular mobile messaging apps in the United States as of May 2017, by monthly active users (in millions)Leading mobile messengers in the U.S. 2017, by users

Online and mobile commerce

The most important statistics

Retail e-commerce sales in the United States from 2015 to 2021 (in billion U.S. dollars)United States: retail e-commerce sales 2015-2021
Retail e-commerce sales including digital services in the United States from 2014 to 2020 (in billion U.S. dollars)United States: retail e-commerce sales 2014-2020
Mobile retail e-commerce sales in the United States from 2013 to 2020 (in billion U.S. dollars)U.S. mobile retail commerce revenue 2013-2020
Average value of online shopping orders in the United States from 2nd quarter 2012 to 1st quarter 2017 (in U.S. dollars)Average U.S. online shopping order value as of 1st quarter 2017
Number of digital buyers in the United States from 2013 to 2020 (in millions)United States: number of digital buyers 2013-2020
Digital buyer penetration in the United States from 2013 to 2019United States: digital buyer penetration 2013-2019
Number of mobile buyers in the United States from 2014 to 2020 (in millions)Number of mobile buyers in the United States 2014-2020
Mobile buyer penetration in the United States from 2014 to 2019United States: mobile buyer penetration 2014-2019

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