The statistic above shows a breakdown of U.S. online advertising revenue from 2010 to 2016, broken down by industry. In 2016, advertising for financial services companies constituted 13 percent of all online advertising revenue.
Breakdown of U.S. online advertising revenue from 2010 to 2016, by industry
Amounts do not total to 100 percent as minor categories are not displayed. Industry definitions may have changed over the time period depicted, both within the survey process and as interpreted by survey respondents.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
PwC, & IAB (U.S.). (April 26, 2017). Breakdown of U.S. online advertising revenue from 2010 to 2016, by industry [Graph]. In Statista. Retrieved September 18, 2024, from https://www.statista.com/statistics/190414/industry-breakdown-of-us-online-advertising-expenditure-2010/
PwC, und IAB (U.S.). "Breakdown of U.S. online advertising revenue from 2010 to 2016, by industry." Chart. April 26, 2017. Statista. Accessed September 18, 2024. https://www.statista.com/statistics/190414/industry-breakdown-of-us-online-advertising-expenditure-2010/
PwC, IAB (U.S.). (2017). Breakdown of U.S. online advertising revenue from 2010 to 2016, by industry. Statista. Statista Inc.. Accessed: September 18, 2024. https://www.statista.com/statistics/190414/industry-breakdown-of-us-online-advertising-expenditure-2010/
PwC, and IAB (U.S.). "Breakdown of U.S. Online Advertising Revenue from 2010 to 2016, by Industry." Statista, Statista Inc., 26 Apr 2017, https://www.statista.com/statistics/190414/industry-breakdown-of-us-online-advertising-expenditure-2010/
PwC & IAB (U.S.), Breakdown of U.S. online advertising revenue from 2010 to 2016, by industry Statista, https://www.statista.com/statistics/190414/industry-breakdown-of-us-online-advertising-expenditure-2010/ (last visited September 18, 2024)
Breakdown of U.S. online advertising revenue from 2010 to 2016, by industry [Graph], PwC, & IAB (U.S.), April 26, 2017. [Online]. Available: https://www.statista.com/statistics/190414/industry-breakdown-of-us-online-advertising-expenditure-2010/
