In November 2019, UMG @ YouTube was ranked first as the most popular YouTube partner channel in the United States with almost 41.6 million unique U.S. viewers. UMG (Universal Music Group) is one of the biggest music publishers in the United States with a 16.39 market share in the first quarter of 2019. Current UMG artists include Taylor Swift (via Republic Records) and Lady Gaga (via Def Jam).
Most popular YouTube partner channels in the United States in November 2019, ranked by unique viewers
(in millions)
YouTube Partner Reporting based on online video content viewing and does not include claimed user-generated content. Ad videos not included. YouTube Partner Reporting, beginning with January 2013 data, gives credit to YouTube Partners for views of their single-claimed user-generated content.
This feature is limited to our corporate solutions.
Please contact us to get started with full access to dossiers, forecasts, studies and international data.
Corporate Account
Statista Accounts:
Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account!
Premium Account
Your perfect start with Statista
Instant access to 1m statistics
Download in XLS, PDF & PNG format
Detailed references
$59 / Month *
Corporate Account
Full access
Corporate solution including all features.
* All products require an annual contract.
Prices do not include sales tax.
Statista Accounts:
Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.
comScore. (January 7, 2020). Most popular YouTube partner channels in the United States in November 2019, ranked by unique viewers (in millions) [Graph]. In Statista. Retrieved January 27, 2020, from https://www.statista.com/statistics/200613/unique-viewer-numbers-of-youtube-partner-channels/
comScore. "Most popular YouTube partner channels in the United States in November 2019, ranked by unique viewers (in millions)." Chart. January 7, 2020. Statista. Accessed January 27, 2020. https://www.statista.com/statistics/200613/unique-viewer-numbers-of-youtube-partner-channels/
comScore. (2020). Most popular YouTube partner channels in the United States in November 2019, ranked by unique viewers (in millions). Statista. Statista Inc.. Accessed: January 27, 2020. https://www.statista.com/statistics/200613/unique-viewer-numbers-of-youtube-partner-channels/
comScore. "Most Popular Youtube Partner Channels in The United States in November 2019, Ranked by Unique Viewers (in Millions)." Statista, Statista Inc., 7 Jan 2020, https://www.statista.com/statistics/200613/unique-viewer-numbers-of-youtube-partner-channels/
comScore, Most popular YouTube partner channels in the United States in November 2019, ranked by unique viewers (in millions) Statista, https://www.statista.com/statistics/200613/unique-viewer-numbers-of-youtube-partner-channels/ (last visited January 27, 2020)
We use cookies to personalize contents and ads, offer social media features, and analyze access to our website. In your browser settings you can configure or disable this, respectively, and can delete any already placed cookies. For details, please see your browser’s Help section (by pressing F1). Please see our privacy statement for details about how we use data.
