U.S. social gaming advertising revenue share 2015-2018

Social networking ad revenue market share of social gaming in the United States from 2015 to 2018

U.S. social gaming advertising revenue share 2015-2018 This statistic shows the share of social gaming's social network advertising revenue as percentage of total social network ad revenues in the United States. In 2016, social gaming accounted for 2.2 percent of U.S. social advertising expenditure.
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Social networking ad revenue market share of social gaming in the United States from 2015 to 2018

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Percentage of U.S. social network ad revenues
2018*1.6%
2017* 1.9%
2016 2.2%
2015 2.9%
Percentage of U.S. social network ad revenues
2018*1.6%
2017* 1.9%
2016 2.2%
2015 2.9%
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This statistic shows the share of social gaming's social network advertising revenue as percentage of total social network ad revenues in the United States. In 2016, social gaming accounted for 2.2 percent of U.S. social advertising expenditure.
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Release date
November 2016
Region
United States
Survey time period
2015 to 2016
Supplementary notes
* Forecast
Includes paid advertising within social network sites, social network games and social network applications. Excludes spending by marketers that goes towards developing or maintaining a social network presence.
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