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Revenue of selected sports betting companies in 2015

This statistic shows the revenue of selected sports betting companies in 2015. The revenue of sports betting company Ladbrokes reached 1.78 billion U.S. dollars in 2015. William Hill generated 2.37 billion.

Sports betting in the U.S. – additional information

The state of Nevada is well known for its liberal laws which included the establishment of legalized gambling back in 1931. As a result of its liberal views towards gambling, Nevada is a haven for those looking to place a wager, take part in a poker game or play the slots. When it comes to betting on sports events, gamblers in the U.S. will head to their nearest sports book to place a wage on almost any type of sports event from football to basketball, horse racing to martial arts.

In Nevada, there is no shortage of sports books. Since 1985, the total number of sports books in Nevada has been recorded. In 1985, there were 56 sports books in operation. This number would continue to rise and fluctuate over the years but in 2015, there were 197 sports books for betting men and women to choose from.

The Super Bowl in the U.S. is arguably the largest sports event of the year and as with any high profile sports events is the chance to win big at the sports books. The win percentage of sports books in Nevada derived from money wagered on the Super Bowl has changed between 2004 and 2015. In 2011, 0.83 percent of the total amount bet on the Super Bowl, sports books in Nevada were able to keep as a profit. By 2016, this winning percentage increased to 10.1 percent for sports books in Nevada. In terms of the winnings from the Super Bowl generated by Nevada based sports books, 2016 was also a profitable year. In total, sports books in Nevada brought in 13.31 million U.S. dollars.

Revenue of selected sports betting companies in 2015 (in billion U.S. dollars)*

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Sources

Release date

October 2016

Region

Worldwide

Survey time period

2015

Supplementary notes

* Revenue figures represent total revenue from all segments not just the sports betting segment where applicable.

** Figure converted from GBP to USD at the exchange rate of 1 GBP = 1.49087 USD (December 29, 2015)

*** Figure converted from GBP to USD at the exchange rate of 1 GBP = 1.41280 USD (March 27, 2016)

**** Figure converted from GBP to USD at the exchange rate of 1 GBP - 1.48236 USD December 31, 2015)

***** Figure converted from EUR to USD at the exchange rate of 1 EUR - 1.09254 USD (December 31, 2015)

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