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Which of the following have you done using social media?

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Social media and online shopping user actions taken in the UK 2013 This statistic shows how social media was used by online shoppers in the United Kingdom in 2013. Of online shoppers, 60 percent reported having followed favorite brands and products on social media, but only 27 percent reported ever buying products via social media.
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Description Source More information
This statistic shows how social media was used by online shoppers in the United Kingdom in 2013. Of online shoppers, 60 percent reported having followed favorite brands and products on social media, but only 27 percent reported ever buying products via social media.
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Release date
January 2014
Region
United Kingdom
Survey time period
July and August 2013
Special properties
online shoppers
Method of interview
Online survey
Supplementary notes
* n (global) = 15,080; UK base not specified. Age of respondents not specified.

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