Australia: purchase channels after online research 2014

After researching online, where did you make your purchase?

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Sources

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Release date

October 2014

Region

Australia

Survey time period

January to March 2014

Number of respondents

1,948 respondents

Age group

16 years and older

Special properties

internet users who recently made a purchase and researched online

Method of interview

Online panel

Supplementary notes

The original survey question was phrased by the source as follows: "Where did you make your purchase?"
The source adds the following information: "Answers may not sum to 100% due to rounding, no answers, don't knows."

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