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Leading challenges to programmatic advertising among U.S. B2B marketers 2017

Leading challenges of programmatic advertising according to B2B marketing professionals in the United States as of October 2017

by A. Guttmann, last edited Oct 2, 2018
Leading challenges to programmatic advertising among U.S. B2B marketers 2017 The graph shows leading challenges of programmatic advertising according to B2B marketing professionals in the United States as of October 2017. During the study, 16 percent of respondents admitted that bot traffic raised the biggest concern when thinking of programmatic advertising.
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Leading challenges of programmatic advertising according to B2B marketing professionals in the United States as of October 2017

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