Consumer sensitivity to ad clutter 2016, by device

Share of connected consumers who feel that there are too many ads on their device as of April 2016

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Release date

April 2016

Region

United States

Survey time period

April 2016

Number of respondents

total survey n=1,800; 600 each per device

Age group

18 to 54 years

Special properties

desktop, tablet, and smartphone users

Supplementary notes

Which of these statments do you agree with about ads on your computer/smartphone/tablet? - There are too many ads on my..

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