Consumer sensitivity to ad clutter 2016, by device

This statistic presents the share of connected consumers in the United States who feel that there are too many ads on their device as of April 2016. During the survey period, 48 percent of respondents aged between 18 and 34 years stated they came across too many ads on their smartphone.

Share of connected consumers who feel that there are too many ads on their device as of April 2016

Loading statistic...
You need to log in to download this statistic
Register for free
Already a member?
Log in
Show detailed source information?
Register for free
Already a member?
Log in
Sources

Release date

April 2016

Region

United States

Survey time period

April 2016

Number of respondents

total survey n=1,800; 600 each per device

Age group

18 to 54 years

Special properties

desktop, tablet, and smartphone users

Supplementary notes

Which of these statments do you agree with about ads on your computer/smartphone/tablet? - There are too many ads on my..

Statista Accounts: Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.

Single Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 / Month *
Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract; Prices do not include sales tax.

Statistics on "Digital advertising in Latin America"

Statista Accounts: Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.