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Data sourcing satisfaction among digital marketing professionals in the UK 2017

This statistic shows the results of a survey on the rate of satisfaction with data sourcing among digital marketing professionals in the United Kingdom (UK) as of January 2017, broken down by type of data. The rates of satisfaction ranged from 93 percent for behavioral data to 70 percent for survey data, while 90 percent of respondents stated that they were satisfied with demographic data sourcing.

Satisfaction rate with data sourcing among digital marketing professionals in the United Kingdom (UK) as of January 2017, by type of data

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Sources

Release date

May 2017

Region

United Kingdom

Survey time period

November 2016 to January 2017

Number of respondents

616 respondents

Special properties

digital marketing professionals

Method of interview

Online survey

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Statistics on "Digital marketing in the United Kingdom (UK)"

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