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Leading home care brands' household penetration rate in Portugal 2017

Household penetration rate* of leading home care brands in Portugal in 2017

Leading home care brands' household penetration rate in Portugal 2017 This statistic presents the household penetration rate of leading home care brands in Portugal in 2017. That year, Renova was the home care brand with the highest penetration rate in Portugal, with 68.8 percent of households buying the brand. Fairy and Cif ranked in second and third place, with penetration rates of 54.2 percent and 49.1 percent, respectively.
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Household penetration rate* of leading home care brands in Portugal in 2017

Household penetration rate*
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Household penetration rate*
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This statistic presents the household penetration rate of leading home care brands in Portugal in 2017. That year, Renova was the home care brand with the highest penetration rate in Portugal, with 68.8 percent of households buying the brand. Fairy and Cif ranked in second and third place, with penetration rates of 54.2 percent and 49.1 percent, respectively.
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