Hotel / private accommodation online bookings by brand in Italy 2024

We asked Italian consumers about "Hotel / private accommodation online bookings by brand" and found that "Booking.com" takes the top spot, while "Vrbo" is at the other end of the ranking. Find this and more survey data on hotel / private accommodation online bookings by brand in Italy in our Consumer Insights tool. Filter by countless demographics, drill down to your own, hand-tailored target audience, and compare results across countries worldwide.

Hotel / private accommodation online bookings by brand in Italy as of September 2024

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Number of respondents

1,122 respondents

Age group

18-64 years

Special properties

respondents who booked hotels, vacation apartments or houses online in the past 12 months

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "From which of these online providers have you booked an accommodation – hotel or private accommodation – in the past 12 months (website or app)?"

If you need more information, you can have a look at the Consumer Insights Methodology.

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