Chewy brand profile in the United States 2022
When it comes to pet supply online shop users, brand awareness of Chewy is at 87% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Chewy in the United States?
In total, 59% of U.S. pet supply online shop users say they like Chewy. However, in actuality, among the 87% of U.S. respondents who know Chewy, 68% of people like the brand.
What is the usage share of Chewy in the United States?
All in all, 52% of pet supply online shop users in the United States use Chewy. That means, of the 87% who know the brand, 60% use them.
How loyal are the customers of Chewy?
Around 48% of pet supply online shop users in the United States say they are likely to use Chewy again. Set in relation to the 52% usage share of the brand, this means that 92% of their customers show loyalty to the brand.
What's the buzz around Chewy in the United States?
In July 2022, about 51% of U.S. pet supply online shop users had heard about Chewy in the media, on social media, or in advertising over the past three months. Of the 87% who know the brand, that's 59%, meaning at the time of the survey there's considerable buzz around Chewy in the United States.
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