Chewy brand profile in the United States 2023
How high is the brand awareness of Chewy in the United States?
When it comes to pet supply online shop users, brand awareness of Chewy is at 87 percent in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Chewy in the United States?
In total, 60 percent of U.S. pet supply online shop users say they like Chewy. However, in actuality, among the 87 percent of U.S. respondents who know Chewy, 69 percent of people like the brand.
What is the usage share of Chewy in the United States?
All in all, 51 percent of pet supply online shop users in the United States use Chewy. That means, of the 87 percent who know the brand, 59 percent use them.
How loyal are the customers of Chewy?
Around 46 percent of pet supply online shop users in the United States say they are likely to use Chewy again. Set in relation to the 51 percent usage share of the brand, this means that 90 percent of their customers show loyalty to the brand.
What's the buzz around Chewy in the United States?
In August 2023, about 56 percent of U.S. pet supply online shop users had heard about Chewy in the media, on social media, or in advertising over the past three months. Of the 87 percent who know the brand, that's 64 percent, meaning at the time of the survey there's considerable buzz around Chewy in the United States.
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