Most effective ad formats on Instagram worldwide 2019

Published by Statista Research Department, Jan 10, 2023
During a mid-2019 survey among global marketing professionals, it was found that photo ads on Instagram were considered the most effective ad format on the platform according to 29 percent of respondents. Around eight percent of responding marketers said that carousel ads on Instagram were effective.

Most effective advertising formats on Instagram according to marketing professionals worldwide as of May 2019

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Release date

March 2020

Region

Worldwide

Survey time period

May 2019

Supplementary notes

The source did not provide information on the sample number.

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