According to a study from late 2019 on the acceptance of LGBTQ representation in advertising, it was found that 75 percent of non-LGBTQ survey participants answered that they were comfortable seeing LGBTQ people included in commercials. A further 70 percent said that they were comfortable with seeing advertising that includes LGBTQ families with children.
Share of non-LGBTQ adults who are comfortable seeing LGBTQ representation in media and advertising in the United States as of December 2019
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GLAAD. (May 27, 2020). Share of non-LGBTQ adults who are comfortable seeing LGBTQ representation in media and advertising in the United States as of December 2019 [Graph]. In Statista. Retrieved November 09, 2024, from https://www.statista.com/statistics/1178500/lgbtq-representation-advertising-media-acceptance-united-states/
GLAAD. "Share of non-LGBTQ adults who are comfortable seeing LGBTQ representation in media and advertising in the United States as of December 2019." Chart. May 27, 2020. Statista. Accessed November 09, 2024. https://www.statista.com/statistics/1178500/lgbtq-representation-advertising-media-acceptance-united-states/
GLAAD. (2020). Share of non-LGBTQ adults who are comfortable seeing LGBTQ representation in media and advertising in the United States as of December 2019. Statista. Statista Inc.. Accessed: November 09, 2024. https://www.statista.com/statistics/1178500/lgbtq-representation-advertising-media-acceptance-united-states/
GLAAD. "Share of Non-lgbtq Adults Who Are Comfortable Seeing Lgbtq Representation in Media and Advertising in The United States as of December 2019." Statista, Statista Inc., 27 May 2020, https://www.statista.com/statistics/1178500/lgbtq-representation-advertising-media-acceptance-united-states/
GLAAD, Share of non-LGBTQ adults who are comfortable seeing LGBTQ representation in media and advertising in the United States as of December 2019 Statista, https://www.statista.com/statistics/1178500/lgbtq-representation-advertising-media-acceptance-united-states/ (last visited November 09, 2024)
Share of non-LGBTQ adults who are comfortable seeing LGBTQ representation in media and advertising in the United States as of December 2019 [Graph], GLAAD, May 27, 2020. [Online]. Available: https://www.statista.com/statistics/1178500/lgbtq-representation-advertising-media-acceptance-united-states/
