Share of global B2B professionals attributing revenue growth to personalization 2020

Published by
Valentina Dencheva,
Jan 6, 2023
In a survey conducted in March 2020 among global B2B professionals it was found that the staggering majority believed that personalization efforts on their websites paid off in revenue growth - some 93 percent of respondents said that was the case. The remaining seven percent of the survey participants thought the opposite.

Share of B2B professionals who believed that personalizing content on their website increased their company's revenue worldwide as of March 2020

© Statista 2023
Download
Show detailed source information?
Register for free
Already a member?
Log in
Sources

Use Ask Statista Research Service

Release date

June 2020

Region

Worldwide

Survey time period

March 2020

Number of respondents

600 respondents

Special properties

among IT, e-commerce and marketing professionals at B2B organizations

Citation formats
Statista Accounts: Access All Statistics. Starting from $2,388 USD / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Starter Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$229 USD $199 USD / Month *
in the first 12 months
Professional Account
Full access

Business Solutions including all features.

* Prices do not include sales tax.

Statistics on " Marketing personalization worldwide "

The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Marketing personalization worldwide

Overview

8

Effectiveness

5

Consumer insights

8

Data usage

6

Further related statistics

19

Further Content: You might find this interesting as well

Statistics

Topics

Marketing personalization worldwideContent marketingData usage in marketing and advertisingArtificial intelligence (AI) use in marketing Marketing worldwide
Statista Accounts: Access All Statistics. Starting from $2,388 USD / Year
Learn more about how Statista can support your business.
Menu