As of 2021, most Italians with a bank account preferred online banking over traditional banking channels. Mobile banking was particularly appealing for Italian account holders, with more than two-thirds of them declaring to favor it over other channels. Moreover, 56 percent of the respondent preferred to access banking services using a laptop or a PC.
Share of account holders that prefer online banking over traditional channels in Italy as of 2021, by device
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Other statistics that may interest you
General overview
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- Premium Statistic Online banking penetration in European markets 2022
- Premium Statistic Online banking penetration in Italy 2007-2020
- Basic Statistic Italy: share of users of e-banking 2017-2018, by gender
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Usage method
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- Basic Statistic Online account holders using emails for banking operations in Italy 2018
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- Premium Statistic Online account holders using social media to interact with banks in Italy 2018
- Premium Statistic Online account holders using Twitter to interact with their bank 2018, by interaction
- Premium Statistic Online banking account holders using Facebook to contact their bank in Italy 2018
- Premium Statistic Online account holders using YouTube to interact with their bank in Italy 2018
- Premium Statistic Online account holders using Google Plus to communicate with their bank in Italy 2018
Banking apps
4
- Premium Statistic Frequency of online or mobile app payment transactions in 2019
- Premium Statistic Most popular mobile banking apps in select European countries 2018
- Premium Statistic Best and worst performing banking apps among major Italian banks 2019
- Premium Statistic Use of banking apps among millennials in Italy 2019
Customers' opinion
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- Premium Statistic Italy: preferred channels for checking bank balances 2017, by type
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- Premium Statistic Italy: reasons for internet banking usage via pc 2017
- Premium Statistic Attitudes towards online banking and digital payment solutions in Italy 2019
- Premium Statistic Reasons for the growth in the demand of online financial solutions in Italy 2019
- Premium Statistic Advantages of online banking and digital payment solutions in Italy 2019
- Premium Statistic Willingness to join a digital bank in Italy 2019
- Premium Statistic Italy: reasons for choosing an online bank 2017
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CRIF. (January 27, 2022). Share of account holders that prefer online banking over traditional channels in Italy as of 2021, by device [Graph]. In Statista. Retrieved May 31, 2023, from https://www.statista.com/statistics/1296125/favorite-online-banking-channels-2021/
CRIF. "Share of account holders that prefer online banking over traditional channels in Italy as of 2021, by device." Chart. January 27, 2022. Statista. Accessed May 31, 2023. https://www.statista.com/statistics/1296125/favorite-online-banking-channels-2021/
CRIF. (2022). Share of account holders that prefer online banking over traditional channels in Italy as of 2021, by device. Statista. Statista Inc.. Accessed: May 31, 2023. https://www.statista.com/statistics/1296125/favorite-online-banking-channels-2021/
CRIF. "Share of Account Holders That Prefer Online Banking over Traditional Channels in Italy as of 2021, by Device." Statista, Statista Inc., 27 Jan 2022, https://www.statista.com/statistics/1296125/favorite-online-banking-channels-2021/
CRIF, Share of account holders that prefer online banking over traditional channels in Italy as of 2021, by device Statista, https://www.statista.com/statistics/1296125/favorite-online-banking-channels-2021/ (last visited May 31, 2023)
Share of account holders that prefer online banking over traditional channels in Italy as of 2021, by device [Graph], CRIF, January 27, 2022. [Online]. Available: https://www.statista.com/statistics/1296125/favorite-online-banking-channels-2021/