- Media & Advertising›
- Advertising & Marketing ›
Online advertising spending in the U.S. 2010-2021
Premium statistics
Industry-specific and extensively researched technical data (partially from exclusive partnerships).
A paid subscription is required for full access.
Online advertising spending in the U.S. 2010-2021
Internet advertising spending in the United States from 2010 to 2021 (in billion U.S. dollars)
by Statista Research Department,
last edited
Jun 17, 2016
The timeline shows the internet advertising spending in the United States from 2010 to 2015 as well as a forecast until 2021. The source projected that the spending would reach 115.63 billion U.S. dollars in 2021, up from 26.04 in 2010.
Internet advertising spending in the United States from 2010 to 2021 (in billion U.S. dollars)
| Spending in billion U.S. dollars | |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| Spending in billion U.S. dollars | |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
Exclusive Premium statistic
You need a Premium Account for unlimited access.
Full access to 1.5m statistics
Incl. source references
Available to download in PNG, PDF, XLS format
Premium Account
only $49 / month
*
Exclusive content
Exclusive Premium statistic
You need a Premium Account for unlimited access.
Full access to 1.5m statistics
Incl. source references
Available to download in PNG, PDF, XLS format
Premium Account
only $49 / month
*
© Statista 2019
About this statistic
Show source
Download
Settings
Share
Chart type
Datalabels
Share on Social Media
Download started
Please be patient - this may take a moment
Please be patient - this may take a moment
Description
Source
More information
by Statista Research Department,
last edited
Jun 17, 2016
The timeline shows the internet advertising spending in the United States from 2010 to 2015 as well as a forecast until 2021. The source projected that the spending would reach 115.63 billion U.S. dollars in 2021, up from 26.04 in 2010.
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- June 2016
- Region
- United States
- Survey time period
- 2010 to 2015
- Special properties
- including all online video
- Supplementary notes
-
* Forecast.
Figures have been rounded.
Source
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- June 2016
More information
- Region
- United States
- Survey time period
- 2010 to 2015
- Special properties
- including all online video
- Supplementary notes
-
* Forecast.
Figures have been rounded.
Other statistics on the topic
Statista Accounts:
Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account!
Premium Account
Your perfect start with Statista
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$49 / Month *
Corporate Account
Full access
Corporate solution including all features.
* All products require an annual contract.
Prices do not include sales tax.
Prices do not include sales tax.
Leading companies trust Statista:
Statista is a great source of knowledge, and pretty helpful to manage the daily work.Christof Baron
CEO, MindShare Germany
Statistics on "BRICS advertising"
- Brazil
The most important statistics
- Compound annual growth rate of the Brazilian media and entertainment spending from 2017 to 2022, by sectorGrowth of the Brazilian media and entertainment spending 2017-2022, by sector
- Advertising spending in Brazil from 2017 to 2022 (in billion U.S. dollars)Brazil: advertising expenditure 2017-2022
- Distribution of advertising spending in Brazil in 2017, by mediumAdvertising spending in Brazil 2017, by medium
- Digital advertising spending in Brazil from 2012 to 2019, by format (in billion U.S dollars)Digital ad spend in Brazil 2012-2019, by format
- Leading advertisers in Brazil in 2017, based on advertising spending (in billion Brazilian reals)Leading advertisers in Brazil 2017
- Leading advertising categories in Brazil in 2017, by advertising spending (in billion Brazilian reals)Leading advertising categories in Brazil 2017
- Change in advertising spending in Brazil in 2017, by categoryBrazil: ad spend growth rate 2017, by category
- Leading advertising agencies in Brazil in 2018, by investment in advertising (in billion Brazilian reals)Leading advertising agencies in Brazil 2018
- Russia
The most important statistics
- Spending on advertising in Russia from 2007 to 2019 (in million Russian ruble)Advertising expenditure in Russia 2007-2019
- Spending on advertising in Russia from 2007 to 2019, by medium (in million Russian ruble)Advertising expenditure in Russia 2007-2019, by medium
- Digital advertising spending in Russia from 2014 to 2020 (in billion U.S. dollars) Digital ad spend in Russia 2014-2020
- Industry sectors ranked by advertising expenditure in Russia in 2017 (in million Russian ruble)Advertising spending in Russia 2017, by industry sector
- Leading advertisers in Russia in 2017, based on advertising spending (in billion Russian rubles)Leading advertisers in Russia 2017
- Mail.ru Group's online advertising revenue from 2010 to 2017 (in million Russian rubles)Mail.ru Group: online advertising revenue 2010-2017
- Yandex's annual revenue from 2009 to 2018, by segment (in billion Russian rubles)Yandex: annual revenue 2009-2018, by segment
- India
The most important statistics
- Value of the advertising industry in India from 2016 to 2020 (in billion Indian rupees)Value of the advertising industry in India 2016-2020
- Media owners advertising revenue in India from 2012 to 2021(in billion Indian rupees)Media owners ad revenue in India 2012-2021
- Distribution of advertising spending in India in 2016 and 2017, by mediumDistribution of ad spend in India 2016-2017, by medium
- Distribution of advertising spending in India in 2017, by categoryIndia: advertising spending 2017, by category
- Digital advertising expenditure in India from FY 2014 to FY 2023 (in billion Indian rupees)Digital ad spend in India 2014-2023
- Distribution of digital advertising spending in India in FY 2018, by industryDigital ad spend in India 2018 by industry
- Mobile advertising spending in India from 2016 to 2021 (in million U.S. dollars)Mobile ad spend in India 2016-2021
- Most creative advertising agencies in India in 2016Gunn Report: most creative ad agencies in India 2016
- China
The most important statistics
- Advertising expenditure in China from 2015 to 2018 (in billion U.S. dollars)Advertising expenditure in China 2015-2018
- Advertising expenditure in China from 2015 to 2018, by medium (in billion yuan)Advertising expenditure in China 2015-2018, by medium
- Digital advertising revenue in China from 2015 to 2021, by format (in million U.S. dollars)Digital Market Outlook: digital advertising revenue in China 2015-2021, by format
- Online advertising of companies in China in 2016, by channelOnline advertising of companies in China 2016
- Market volume of mobile advertising in China from 2013 to 2020 (in billion yuan)Total revenue of the mobile advertising market in China 2013-2020
- Distribution of mobile advertising revenue in China from 2016 to 2019, by companyMobile ad revenue in China 2016-2019, by company
- South Africa
The most important statistics
- Advertising spending in South Africa from 2011 to 2022 (in billion South African rand)Ad spend in South Africa 2011-2022
- Advertising spending in South Africa from 2017 to 2020, by medium (in million South African rand)Advertising spending in South Africa 2017-2020, by medium
- Change in advertising spending in South Africa from 2014 to 2022Ad spend growth in South Africa 2014-2022
- Mobile advertising revenue in South Africa from 2011 to 2022 (in million South African rand)South Africa: mobile ad revenue 2011-2022
- Change in mobile advertising spending in selected countries worldwide in 2016Mobile ad spend growth 2016, by country
- Distribution of mobile advertising spending in selected countries worldwide in 3rd quarter 2017, by platformIn-app vs. mobile web ad spend Q3 2017, by country
- Ad blocking penetration rate in South Africa as of January 2017South Africa: ad blocking rate 2017
- Industry revenue of “advertising“ in South Africa from 2011 to 2023 (in billion U.S. Dollars)Industry revenue of “advertising“ in South Africa 2011-2023
Discover Statista
Need help with using Statista for your research?
Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Statistics
- Online performance-based ad expenses in Japan 2010-2017
- Internet advertising spending in Brazil 2003-2019
- Internet ad spend in Malaysia 2010-2018
- Internet ad spending in Belgium 2014-2016
- National digital ad spend in the U.S. 2010-2021
- Global internet ad spend CAGR by category 2013-2018
- Mobile advertising spending in Western Europe from 2011-2016
- South Africa internet ad revenue 2011-2022
- Online advertising spending in Germany 2017-2019
- Charging ways in online advertising market in China 2012
- Digital ad spend in the U.S. 2016, by format
- Brazil: digital advertising expenditure 2011-2019
- Internet ad spending growth APAC 2010-2021
- Digital advertising expenditure in Germany 2008-2015
Studies
- Digital advertising in Europe
- Online advertising metrics
- Digital advertising formats in the U.S.
- Advertising in Belgium
- BRICS advertising
- Advertising in the Netherlands
- Advertising in Italy
- Advertising in Japan
- Advertising market in the U.S.
- Advertising in the United Kingdom (UK)
- Programmatic advertising
- Advertising in Europe
- Advertising in North America
- Digital advertising in Canada
- Political advertising in the U.S.
Statistics on "BRICS advertising"
- Compound annual growth rate of the Brazilian media and entertainment spending from 2017 to 2022, by sector
- Advertising spending in Brazil from 2017 to 2022 (in billion U.S. dollars)
- Distribution of advertising spending in Brazil in 2017, by medium
- Digital advertising spending in Brazil from 2012 to 2019, by format (in billion U.S dollars)
- Leading advertisers in Brazil in 2017, based on advertising spending (in billion Brazilian reals)
- Leading advertising categories in Brazil in 2017, by advertising spending (in billion Brazilian reals)
- Change in advertising spending in Brazil in 2017, by category
- Leading advertising agencies in Brazil in 2018, by investment in advertising (in billion Brazilian reals)
- Spending on advertising in Russia from 2007 to 2019 (in million Russian ruble)
- Spending on advertising in Russia from 2007 to 2019, by medium (in million Russian ruble)
- Digital advertising spending in Russia from 2014 to 2020 (in billion U.S. dollars)
- Industry sectors ranked by advertising expenditure in Russia in 2017 (in million Russian ruble)
- Leading advertisers in Russia in 2017, based on advertising spending (in billion Russian rubles)
- Mail.ru Group's online advertising revenue from 2010 to 2017 (in million Russian rubles)
- Yandex's annual revenue from 2009 to 2018, by segment (in billion Russian rubles)
- Value of the advertising industry in India from 2016 to 2020 (in billion Indian rupees)
- Media owners advertising revenue in India from 2012 to 2021(in billion Indian rupees)
- Distribution of advertising spending in India in 2016 and 2017, by medium
- Distribution of advertising spending in India in 2017, by category
- Digital advertising expenditure in India from FY 2014 to FY 2023 (in billion Indian rupees)
- Distribution of digital advertising spending in India in FY 2018, by industry
- Mobile advertising spending in India from 2016 to 2021 (in million U.S. dollars)
- Most creative advertising agencies in India in 2016
- Advertising expenditure in China from 2015 to 2018 (in billion U.S. dollars)
- Advertising expenditure in China from 2015 to 2018, by medium (in billion yuan)
- Digital advertising revenue in China from 2015 to 2021, by format (in million U.S. dollars)
- Online advertising of companies in China in 2016, by channel
- Market volume of mobile advertising in China from 2013 to 2020 (in billion yuan)
- Distribution of mobile advertising revenue in China from 2016 to 2019, by company
- Advertising spending in South Africa from 2011 to 2022 (in billion South African rand)
- Advertising spending in South Africa from 2017 to 2020, by medium (in million South African rand)
- Change in advertising spending in South Africa from 2014 to 2022
- Mobile advertising revenue in South Africa from 2011 to 2022 (in million South African rand)
- Change in mobile advertising spending in selected countries worldwide in 2016
- Distribution of mobile advertising spending in selected countries worldwide in 3rd quarter 2017, by platform
- Ad blocking penetration rate in South Africa as of January 2017
- Industry revenue of “advertising“ in South Africa from 2011 to 2023 (in billion U.S. Dollars)
- Leading advertisers in South Africa between February 2017 and January 2018, by advertising spending (in million South African rand)
- Internet performance-based ad expenditure in Japan from 2010 to 2017 (in billion Japanese yen)
- Internet advertising spending in Brazil from 2003 to 2019 (in million U.S. dollars)
- Internet advertising spending in Malaysia from 2010 to 2018 (in million U.S. dollars))
- Annual value of internet advertising expenditure in Belgium from 2014 to 2016 (in 1,000 euros)
- National digital advertising spending in the United States from 2010 to 2021 (in billion U.S. dollars)
- Compound annual growth rate of global internet advertising spending between 2013 and 2018, by category
- Mobile advertising spending in Western Europe from 2011 to 2016 (in million U.S. dollars)
- Internet advertising revenue in South Africa from 2011 to 2022 (in billion South African rand)
- Gross online advertising spending in Germany from March 2017 to March 2019 (in million euros)
- Share of online advertising market in China from 2008 to 2012, by charging model
- Digital advertising spending in the United States in 2016, by format (in billion U.S. dollars)
- Digital advertising spending in Brazil from 2011 to 2019 (in billion U.S. dollars)
- Growth of internet advertising expenditure in the Asia Pacific region from 2010 to 2021
- Digital advertising expenditure in Germany from 2008 to 2015 (in million euro)
Statista Accounts:
Access All Statistics. Starting from $588 / Year
Related topics
About Statista
Statista offers dossiers and reports on over 170 industries. With Statista you are always able to make informed decisions and boost your work efficiency.
Internet & Telecommunications
- Social Media
- E-Commerce
- Online Video & Entertainment
- Advertising & Marketing
Consumer Goods & FMCG
- Alcoholic Beverages
- Cleaning Products
- Cosmetics & Personal Care
- Food & Nutrition
Retail & Trade
- Health & Hygiene
- International Trade
- Shopping Behavior
- Sports & Leisure
Travel, Tourism & Hospitality
- Business Travel
- Leisure Travel
- Accomodation
- Restaurants
Society
- Demographics
- Economy
- Education & Science
- Politics & Government
Transportation & Logistics
- Aviation
- Rail Transport
- Vehicles & Road Traffic
- Water Transport
Save statistic in .XLS format
You can only download this statistic as a Premium user.
Save statistic in .PNG format
You can only download this statistic as a Premium user.
Save statistic in .PDF format
You can only download this statistic as a Premium user.
Show source references
As a Premium user you get access to the detailed source references and background information about this statistic.
Show details about this statistic
As a Premium user you get access to background information and details about the release of this statistic.
Bookmark statistics
As soon as this statistic is updated, you will immediately be notified via e-mail.
Change statistics options
You need at least a Premium Account to use this feature.
Exclusive Corporate feature
This feature is limited to our corporate solutions.
Please contact us to get started with full access to dossiers, forecasts, studies and international data.
Corporate Account
We use cookies to personalize contents and ads, offer social media features, and analyze access to our website. In your browser settings you can configure or disable this, respectively, and can delete any already placed cookies. For details, please see your browser’s Help section (by pressing F1). Please see our privacy statement for details about how we use data.