In 2022, online marketing in the United States attracted media spending of approximately 277 billion U.S. dollars, roughly 100 billion more than in 2020, when the industry was hit by the COVID-19 pandemic.
Online marketing advertising spending in the United States from 2018 to 2022
(in billion U.S. dollars)
includes video game advertising, influencer, email/sms, display, display video, affiliate network fees, search, digital out-of-home, digital audio (radio/podcasts), CTV/streaming, paid social
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Marketing Club of New York. (February 14, 2023). Online marketing advertising spending in the United States from 2018 to 2022 (in billion U.S. dollars) [Graph]. In Statista. Retrieved October 26, 2024, from https://www.statista.com/statistics/235586/online-advertising-spending-in-the-us/
Marketing Club of New York. "Online marketing advertising spending in the United States from 2018 to 2022 (in billion U.S. dollars)." Chart. February 14, 2023. Statista. Accessed October 26, 2024. https://www.statista.com/statistics/235586/online-advertising-spending-in-the-us/
Marketing Club of New York. (2023). Online marketing advertising spending in the United States from 2018 to 2022 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: October 26, 2024. https://www.statista.com/statistics/235586/online-advertising-spending-in-the-us/
Marketing Club of New York. "Online Marketing Advertising Spending in The United States from 2018 to 2022 (in Billion U.S. Dollars)." Statista, Statista Inc., 14 Feb 2023, https://www.statista.com/statistics/235586/online-advertising-spending-in-the-us/
Marketing Club of New York, Online marketing advertising spending in the United States from 2018 to 2022 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/235586/online-advertising-spending-in-the-us/ (last visited October 26, 2024)
Online marketing advertising spending in the United States from 2018 to 2022 (in billion U.S. dollars) [Graph], Marketing Club of New York, February 14, 2023. [Online]. Available: https://www.statista.com/statistics/235586/online-advertising-spending-in-the-us/