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Social media advertising spending in the U.S. from 2011 to 2018

Social media advertising spending in the United States from 2011 to 2018 (in billion U.S. dollars)

Social media advertising spending in the U.S. from 2011 to 2018 The graph presents the social media advertising spending in the United States in 2011 and 2012 and a forecast until 2018. BIA/Kelsey projected that 10 billion dollars would be spent on social media advertising in 2015.
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Social media advertising spending in the United States from 2011 to 2018 (in billion U.S. dollars)

Spending in billion U.S. dollars
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Spending in billion U.S. dollars
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Description

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More information

The graph presents the social media advertising spending in the United States in 2011 and 2012 and a forecast until 2018. BIA/Kelsey projected that 10 billion dollars would be spent on social media advertising in 2015.
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Release date
May 2014
Region
United States
Survey time period
2011
Supplementary notes
* Forecast.
BIA/Kelsey defines social media advertising as money spent on advertising formats across social networks.
Figures for 2011 and 2012 come from earlier BIA/Kelsey publications.
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