The timelines show the Facebook marketing usage rate in the United States in 2013 and 2014 as well a a forecast for the period 2015 to 2017. The source projected that 85.3 percent of all companies with more than 100 employees would be using Facebook for marketing purposes in 2016.
Facebook marketing usage rate in the United States from 2013 to 2017
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Statistics on Marketing in the United States
Overview
5
- Premium Statistic Marketing services spending in the U.S. 2017-2021, by category
- Premium Statistic Expected change in marketing spending according to CMOs in the U.S. 2012-2023
- Premium Statistic U.S. businesses - revenue share invested in marketing 2011-2022
- Premium Statistic U.S. businesses marketing budget share 2022, by category
- Premium Statistic Change in digital vs. traditional marketing budgets as per U.S. CMOs 2012-2022
Employment
5
- Basic Statistic Employment change for advertising, promotions, and marketing managers U.S. 2021-2031
- Basic Statistic Median wages of advertising, promotions, and marketing managers U.S. 2021
- Basic Statistic CMO tenure in the U.S. 2004-2021
- Basic Statistic Share of women among CMOs in the U.S. 2019-2021
- Basic Statistic Share of ethnically and racially diverse employees among CMOs in the U.S. 2019-2021
Doing business
7
- Premium Statistic Leading marketing priorities according to U.S. CMOs 2021
- Premium Statistic Leading marketing tools used by U.S. marketers 2021
- Premium Statistic Change in new business opportunities for agencies in the U.S. 2020-2022
- Premium Statistic Difficulty in obtaining new business for agencies in the U.S. 2020-2022
- Premium Statistic Leading technologies planned to be deployed by marketers in the U.S. 2021
- Premium Statistic U.S. marketing data spend 2017-2021
- Premium Statistic B2B planned spending changes on martech in the U.S. 2021
Digital
6
- Premium Statistic Share of digital in media budgets in the U.S. 2023, by format
- Premium Statistic Challenges of digital advertising in the U.S. 2021
- Premium Statistic Investments made to improve digital marketing performance in the U.S. 2022
- Premium Statistic U.S. businesses mobile marketing budget share 2015-2023
- Premium Statistic U.S. businesses mobile marketing budget share 2022, by sector
- Premium Statistic Importance of voice assistants as marketing channels in North America 2021
Social
5
- Premium Statistic U.S. businesses social media marketing budget share 2015-2023
- Premium Statistic Social media marketing goals of U.S. businesses 2021
- Premium Statistic Influencer marketing expenditure in the U.S. 2019-2024
- Premium Statistic Goals of influencer marketing in the U.S. 2022
- Premium Statistic Social media platforms consumers want brands to use in the U.S. 2021
Content
6
- Premium Statistic Content types valuable for social media marketing in the U.S. 2021
- Premium Statistic Measuring ROI of content among U.S. organizations 2021
- Premium Statistic Content marketing types used in B2C communications North America 2022
- Premium Statistic B2C content marketing use North America 2022
- Premium Statistic Goals of content marketing worldwide 2022
- Premium Statistic Effectiveness of content marketing in the U.S. 2020, by metric
Further related statistics
11
- Leading non-feed Facebook ad placements worldwide 2019-2020
- Italy: areas needing improvement in tourist companies' Facebook marketing 2015
- Facebook's importance in marketing mix in the U.S. as of August 2013
- Marketing methods influencing purchase decision among young Canadians 2014
- Italy: average engagement rate of Facebook posts 2017, by type
- Facebook advertising expenditure Thailand 2018-2021
- Worldwide interaction with brands on Facebook 2016, by industry
- Share of Canadian staffing managers by marketing tools they found effective 2015
- Canada average monthly Facebook brand post volume Q1 2015, by industry
- Ranking of most used marketing tools in Belgium 2015
- Latin America: number of social listening tools used in PR 2019
Further Content: You might find this interesting as well
Statistics
- Leading non-feed Facebook ad placements worldwide 2019-2020
- Italy: areas needing improvement in tourist companies' Facebook marketing 2015
- Facebook's importance in marketing mix in the U.S. as of August 2013
- Marketing methods influencing purchase decision among young Canadians 2014
- Italy: average engagement rate of Facebook posts 2017, by type
- Facebook advertising expenditure Thailand 2018-2021
- Worldwide interaction with brands on Facebook 2016, by industry
- Share of Canadian staffing managers by marketing tools they found effective 2015
- Canada average monthly Facebook brand post volume Q1 2015, by industry
- Ranking of most used marketing tools in Belgium 2015
- Latin America: number of social listening tools used in PR 2019
eMarketer. (December 2, 2015). Facebook marketing usage rate in the United States from 2013 to 2017 [Graph]. In Statista. Retrieved March 26, 2023, from https://www.statista.com/statistics/259942/use-of-facebook-as-a-marketing-tool/
eMarketer. "Facebook marketing usage rate in the United States from 2013 to 2017." Chart. December 2, 2015. Statista. Accessed March 26, 2023. https://www.statista.com/statistics/259942/use-of-facebook-as-a-marketing-tool/
eMarketer. (2015). Facebook marketing usage rate in the United States from 2013 to 2017. Statista. Statista Inc.. Accessed: March 26, 2023. https://www.statista.com/statistics/259942/use-of-facebook-as-a-marketing-tool/
eMarketer. "Facebook Marketing Usage Rate in The United States from 2013 to 2017." Statista, Statista Inc., 2 Dec 2015, https://www.statista.com/statistics/259942/use-of-facebook-as-a-marketing-tool/
eMarketer, Facebook marketing usage rate in the United States from 2013 to 2017 Statista, https://www.statista.com/statistics/259942/use-of-facebook-as-a-marketing-tool/ (last visited March 26, 2023)
Facebook marketing usage rate in the United States from 2013 to 2017 [Graph], eMarketer, December 2, 2015. [Online]. Available: https://www.statista.com/statistics/259942/use-of-facebook-as-a-marketing-tool/