This statistic presents mobile app abandonment rate due to lacking locatization in selected countries as of March 2014. During the survey period, it was found that
**
Log in or register to access precise data.
percent of app users in the United States had stopped using an app due to insufficient localization.
Adjust the presentation of the statistic and data points.
Share the statistic on social media channels or embed the statistic in your
website using "Embed Code", where available.
Cite this statistic and select one of the following formats: APA, Chicago, Harvard, MLA & Bluebook.
Print the statistic including description and metadata.
Chart type
Share of app users who have stopped using an app because it was not localized properly as of March 2014
Share this statistic
You have no right to use this feature.
Make sure to contact us if you are interested in scientific citation.
You can upgrade your account to enable this functionality for all statistics.
This feature is not available with your current account.Request access
Learn more about how Statista can support your business.
Google. (March 29, 2014). Share of app users who have stopped using an app because it was not localized properly as of March 2014 [Graph]. In Statista. Retrieved August 15, 2025, from https://www.statista.com/statistics/296304/mobile-app-abandoment-rate-due-to-lacking-localization/
Google. "Share of app users who have stopped using an app because it was not localized properly as of March 2014." Chart. March 29, 2014. Statista. Accessed August 15, 2025. https://www.statista.com/statistics/296304/mobile-app-abandoment-rate-due-to-lacking-localization/
Google. (2014). Share of app users who have stopped using an app because it was not localized properly as of March 2014. Statista. Statista Inc.. Accessed: August 15, 2025. https://www.statista.com/statistics/296304/mobile-app-abandoment-rate-due-to-lacking-localization/
Google. "Share of App Users Who Have Stopped Using An App Because It Was Not Localized Properly as of March 2014." Statista, Statista Inc., 29 Mar 2014, https://www.statista.com/statistics/296304/mobile-app-abandoment-rate-due-to-lacking-localization/
Google, Share of app users who have stopped using an app because it was not localized properly as of March 2014 Statista, https://www.statista.com/statistics/296304/mobile-app-abandoment-rate-due-to-lacking-localization/ (last visited August 15, 2025)
Share of app users who have stopped using an app because it was not localized properly as of March 2014 [Graph], Google, March 29, 2014. [Online]. Available: https://www.statista.com/statistics/296304/mobile-app-abandoment-rate-due-to-lacking-localization/
Advertisement
Profit from additional features with an Employee Account
Please create an employee account to be able to mark statistics as favorites.
Then you can access your favorite statistics via the star in the header.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.