Consumer spending on clothing in France 2008-2017
Since 2009, the final consumption expenditure of French households on clothing has remained relatively stable, ranging at 36 billion euros in 2017.
Fashion purchasing habits
Among French respondents in a survey conducted in 2017, about a third stated purchasing fashion clothing or accessories at least once every three months. In addition to this, 20 percent of surveyed consumers spent between 101 and 200 euros on fashion goods during the 2017 winter seasonal sales. When looking at the percentage of consumers buying organic clothing, it appears that the share of French women purchasing organic textile products reached 28 percent in 2018 .
Online clothing purchases
Further data states that 37 percent of women and 31 percent of men in France would be ready to carry all of their fashion purchases online. According to Statista’s Digital Market Outlook, the revenue from e-commerce clothing sales was estimated at 7,915 million euros for the year 2018 in France (DMO).
Fashion purchasing habits
Among French respondents in a survey conducted in 2017, about a third stated purchasing fashion clothing or accessories at least once every three months. In addition to this, 20 percent of surveyed consumers spent between 101 and 200 euros on fashion goods during the 2017 winter seasonal sales. When looking at the percentage of consumers buying organic clothing, it appears that the share of French women purchasing organic textile products reached 28 percent in 2018 .
Online clothing purchases
Further data states that 37 percent of women and 31 percent of men in France would be ready to carry all of their fashion purchases online. According to Statista’s Digital Market Outlook, the revenue from e-commerce clothing sales was estimated at 7,915 million euros for the year 2018 in France (DMO).
