This statistic shows the frequency of vodka usage in Great Britain from 2014 to 2020. In 2020, an estimated 2.8 million people were described as 'heavy' vodka users. The most common user type was the medium user at 5.2 million users.
Number of people using vodka in Great Britain from 2014 to 2020, by user type
(in 1,000s)
* The source indicates: - Heavy users consumed vodka either "10 or more in last week", "5 to 9 in last week", "3 or 4 in last week" or "1 or 2 in last week" - Medium users consumed vodka either "1 or 2 in last month" or "3 or more in last month" - Light users consumed vodka "none in last month." Figures estimated by the source on the basis of survey responses.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Statista Accounts:
Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.
Kantar Media. (June 13, 2021). Number of people using vodka in Great Britain from 2014 to 2020, by user type (in 1,000s) [Graph]. In Statista. Retrieved May 25, 2022, from https://www.statista.com/statistics/434086/vodka-usage-by-user-type-in-the-uk/
Kantar Media. "Number of people using vodka in Great Britain from 2014 to 2020, by user type (in 1,000s)." Chart. June 13, 2021. Statista. Accessed May 25, 2022. https://www.statista.com/statistics/434086/vodka-usage-by-user-type-in-the-uk/
Kantar Media. (2021). Number of people using vodka in Great Britain from 2014 to 2020, by user type (in 1,000s). Statista. Statista Inc.. Accessed: May 25, 2022. https://www.statista.com/statistics/434086/vodka-usage-by-user-type-in-the-uk/
Kantar Media. "Number of People Using Vodka in Great Britain from 2014 to 2020, by User Type (in 1,000s)." Statista, Statista Inc., 13 Jun 2021, https://www.statista.com/statistics/434086/vodka-usage-by-user-type-in-the-uk/
Kantar Media, Number of people using vodka in Great Britain from 2014 to 2020, by user type (in 1,000s) Statista, https://www.statista.com/statistics/434086/vodka-usage-by-user-type-in-the-uk/ (last visited May 25, 2022)
