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Purchase influence of promotional e-mails on U.S. consumers as of August 2016

Frequency with which Millennials and non-Millennials felt influenced by e-mail ads to make purchases in the United States as of August 2016

by Statista Research Department, last edited Aug 17, 2016
Purchase influence of promotional e-mails on U.S. consumers as of August 2016 This statistic shows the purchase influence of promotional emails on Millennials and non-Millennials in the United States as of August 2016. According to the survey, 32 percent of responding Millennials had never been influenced by a promotional email.
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Frequency with which Millennials and non-Millennials felt influenced by e-mail ads to make purchases in the United States as of August 2016

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