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Leading reasons for ad blocking usage in Canada 2015
Leading reasons for ad blocking usage in Canada 2015
Leading reasons for using ad blocking in Canada in 2015
by Statista Research Department,
last edited
Dec 6, 2016
The graph shows the leading reasons for using ad blocking in Canada in 2015. Among responding Canadians, 52 percent stated they used ad blocking to improve page load time, while 19 percent did so to save battery.
Leading reasons for using ad blocking in Canada in 2015
Loading statistic...
| Share of respondents | |
|---|---|
| Save battery | 19 |
| Reduce mobile data use | 15 |
| Improve page load | 48 |
| Ads that follow me around | 52 |
| Volume of ads | 60 |
| Share of respondents | |
|---|---|
| Save battery | 19 |
| Reduce mobile data use | 15 |
| Improve page load | 48 |
| Ads that follow me around | 52 |
| Volume of ads | 60 |
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by Statista Research Department,
last edited
Dec 6, 2016
The graph shows the leading reasons for using ad blocking in Canada in 2015. Among responding Canadians, 52 percent stated they used ad blocking to improve page load time, while 19 percent did so to save battery.
- Show sources information
- Show publisher information
- Release date
- December 2016
- Region
- Canada
- Survey time period
- 2015
Source
- Show sources information
- Show publisher information
- Release date
- December 2016
More information
- Region
- Canada
- Survey time period
- 2015
Other statistics on the topic
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Statistics on "Digital advertising in Canada"
- North America overview
The most important statistics
- Advertising spending in North America from 2015 to 2020 (in billion U.S. dollars)Advertising spending in North America 2015-2020
- Mobile display advertising revenue in North America from 2012 to 2020 (in billion U.S. dollars)North America: mobile display ad revenue 2012-2020
- In-app advertising revenue in North America from 2012 to 2020 (in billion U.S. dollars)North America: in-app ad revenue 2012-2020
- Mobile advertising revenue in North America in 2016, by format (in million U.S. dollars)Mobile advertising revenue in North America 2016, by format
- Canada overview
The most important statistics
- Digital advertising revenue in Canada from 2015 to 2021, by format (in million U.S. dollars)Digital Market Outlook: digital advertising revenue in Canada 2015-2021, by format
- Internet advertising spending in Canada from 2010 to 2019 (in million Canadian dollars)Internet ad spending in Canada 2010-2019
- Spending on programmatic advertising in Canada from 2017 to 2019 (in million U.S. dollars)Canada programmatic advertising spend 2017-2019
- Mobile internet advertising revenue in Canada from 2006 to 2017 (in million Canadian dollars)Canada: mobile internet advertising revenue 2006-2017
- Mobile programmatic display advertising spending in Canada from 2014 to 2017 (in million Canadian dollars)Mobile programmatic display ad spend in Canada 2014-2017
- Digital advertising revenue market share held by Google and Facebook in Canada in 2016Canada: Google and Facebook advertising market share 2016
- Leading paid search advertising categories in Canada between June 2016 and March 2017, by ad spend (in billion Canadian dollars)Leading paid search advertising categories in Canada 2016-2017, by ad spend
- Spending by formats & channels
The most important statistics
- Digital advertising revenue in Canada from 2015 to 2021, by format (in million U.S. dollars)Digital Market Outlook: digital advertising revenue in Canada 2015-2021, by format
- Distribution of digital advertising spending in Canada from 2014 to 2020, by format Canada digital ad spend share 2014-2020, by format
- Internet advertising revenue in Canada from 2008 to 2017, by type (in million Canadian dollars)Canada internet ad revenue 2008-2017, by type
- Spending on display advertising in Canada from 2017 to 2019 (in million U.S. dollars)Canada: display advertising spend 2017-2019
- Digital out of home (DOOH) advertising spending in Canada from 2014 to 2019 (in million U.S. dollars)Digital outdoor ad spend in Canada 2014-2019
- Online television advertising spending in Canada from 2010 to 2019 (in million Canadian dollars)Online TV ad spend in Canada 2010-2019
- E-mail advertising spending in Canada from 2014 to 2020 (in million Canadian dollars)E-mail advertising spending in Canada 2014-2020
- Social network advertising expenditure in Canada from 2013 to 2017 (in million Canadian dollars)Canada: social network advertising spend 2012-2017
- Marketer perspective & effectiveness
The most important statistics
- Digital marketing activities used by companies in Canada in 2014 and 2016Canada digital marketing activity usage by businesses 2014-2016
- Highest overall digital media spending increase according to advertising executives in Canada as of March 2015, by formatCanada: highest digital media spend increase 2015, by format
- Percentage of professionals attributing their marketing success to selected digital marketing activities in Canada in 2014 and 2016Digital marketing activities contributing to success in Canada 2014-2016
- Branded content digital campaigns click-through rates (CTR) in Canada from 1st quarter 2015 to 2nd quarter 2016Branded content advertising CTR in Canada Q1 2015- Q2 2016
- Distribution of mobile advertising spending in selected countries worldwide in 3rd quarter 2017, by country and platformIn-app vs. mobile web ad spend Q3 2017, by country
- Inclusion of AdChoices icon on websites among online publishers, retailers and advertisers in Canada in 2016Canada share of websites using AdChoices icon in 2016
- Consumption & perception
The most important statistics
- Share of ad impressions reaching Generation Z and Millennial target audiences in Canada as of June 2018Ad impressions reaching young target audiences in Canada 2018
- Average time spent viewing branded content digital ads in Canada from 1st quarter 2015 to 2nd quarter 2016 (in seconds)Average time spent with branded content advertising in Canada Q1 2015- Q2 2016
- Percentage of consumers who would rather see selected add formats in return for using websites or apps for free in Canada as of March 2016Preferred online advertising formats 2016
- Share of consumers who would rather see selected add formats in return for using websites or apps for free in Canada as of March 2016, by age groupPreferred online advertising formats 2016, by age
- Share of Canadians who think internet advertising is an invasion of privacy as of April 2018Canadians who think online advertising is an invasion of privacy 2018
- Number of consumer complaints about advertising received in Canada in 2018, by mediumCanada: number of complaints received about advertising 2018, by medium
- Perspectives on factors that increase trust in influencer content in Canada as of February 2018Leading factors increasing trust in influencer content in Canada 2018
- Share of consumers aware of the AdChoices icon in Canada from 2016 to 2017Consumer awareness and familiarity with the AdChoices icon in Canada 2016-2017
- Adblocking
The most important statistics
- Share of Canadians who block ads on selected devices as of February 2018Canadians blocking digital ads 2018, by device
- Adblocking incidence rates in Canada as of February 2017, by regionAdblocking rates in Canada 2017, by region
- Adblocking incidence rate in Canada as of February 2017, by content categoryAdblocking incidence rate in Canada 2017, by content category
- Adblocking incidence rates in Canada as of February 2017, by gender and age Adblocking rates in Canada 2017, by gender and age
- Monthly adblocking incidence rates in Canada from July 2016 to February 2017Monthly adblocking rates in Canada 2016-2017
- Comparison of display advertising market value and ad blocking losses in Canada in 2016 and 2017 (in million U.S. dollars)Display ad market value vs. ad blocking losses in Canada 2016-2017
- Comparison of e-commerce market revenue and ad blocking losses in Canada in 2017 (in billion U.S. dollars)E-commerce market revenue vs. ad blocking losses in Canada 2017
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Statistics
- Share of internet users using adblock software in Poland Q2 2014-Q2 2015
- Share of internet users using adblock software in Portugal Q2 2014-Q2 2015
- Share of internet users using adblock software in Spain Q2 2014-Q2 2015
- Adblocking: number of users 2013-2015, by browser
- Share of internet users using adblock software in Europe Q2 2015
- Share of internet users using adblock software in Greece Q2 2014-Q2 2015
- Negative attitudes towards ads on websites in Germany in 2018
- Ad blocker usage in the United Kingdom (UK) 2018, by device
- Ad blocker usage in Germany 2018
- Ad blocker users in Germany 2018, by age group
- Ad blocker usage in the United Kingdom (UK) 2018
- Negative attitudes towards ads on websites in the UK in 2018
- Users of ad blockers in the United Kingdom (UK) 2018, by country and gender
- Ad blocker usage in Germany 2018, by device
- Ad blocker users in the United Kingdom 2016-2018
- Adblocking: browsers used by adblock plug-ins users 2014
- Negative attitudes towards ads in online video clips in Germany in 2018
- Switching off ad blocker if requested in the United Kingdom (UK) 2016, by age
- Switching off ad blocker when requested in the United Kingdom (UK) 2016, by site type
- Adblocking penetration rate in the United Kingdom 2015-2016, by device
Statistics on "Digital advertising in Canada - North America overview"
Statistics on "Digital advertising in Canada - Canada overview"
- Digital Market Outlook: digital advertising revenue in Canada 2015-2021, by format
- Internet ad spending in Canada 2010-2019
- Canada programmatic advertising spend 2017-2019
- Canada: mobile internet advertising revenue 2006-2017
- Mobile programmatic display ad spend in Canada 2014-2017
- Canada: Google and Facebook advertising market share 2016
- Leading paid search advertising categories in Canada 2016-2017, by ad spend
Statistics on "Digital advertising in Canada - Spending by formats & channels"
- Digital Market Outlook: digital advertising revenue in Canada 2015-2021, by format
- Canada digital ad spend share 2014-2020, by format
- Canada internet ad revenue 2008-2017, by type
- Canada: display advertising spend 2017-2019
- Digital outdoor ad spend in Canada 2014-2019
- Online TV ad spend in Canada 2010-2019
- E-mail advertising spending in Canada 2014-2020
- Canada: social network advertising spend 2012-2017
Statistics on "Digital advertising in Canada - Marketer perspective & effectiveness"
- Canada digital marketing activity usage by businesses 2014-2016
- Canada: highest digital media spend increase 2015, by format
- Digital marketing activities contributing to success in Canada 2014-2016
- Branded content advertising CTR in Canada Q1 2015- Q2 2016
- In-app vs. mobile web ad spend Q3 2017, by country
- Canada share of websites using AdChoices icon in 2016
Statistics on "Digital advertising in Canada - Consumption & perception"
- Ad impressions reaching young target audiences in Canada 2018
- Average time spent with branded content advertising in Canada Q1 2015- Q2 2016
- Preferred online advertising formats 2016
- Preferred online advertising formats 2016, by age
- Canadians who think online advertising is an invasion of privacy 2018
- Canada: number of complaints received about advertising 2018, by medium
- Leading factors increasing trust in influencer content in Canada 2018
- Consumer awareness and familiarity with the AdChoices icon in Canada 2016-2017
- Canadians who prefer ad-supported free online content in Canada 2017
Statistics on "Digital advertising in Canada - Adblocking"
- Canadians blocking digital ads 2018, by device
- Adblocking rates in Canada 2017, by region
- Adblocking incidence rate in Canada 2017, by content category
- Adblocking rates in Canada 2017, by gender and age
- Monthly adblocking rates in Canada 2016-2017
- Display ad market value vs. ad blocking losses in Canada 2016-2017
- E-commerce market revenue vs. ad blocking losses in Canada 2017
Further related statistics
- Share of internet users using adblock software in Poland Q2 2014-Q2 2015
- Share of internet users using adblock software in Portugal Q2 2014-Q2 2015
- Share of internet users using adblock software in Spain Q2 2014-Q2 2015
- Adblocking: number of users 2013-2015, by browser
- Share of internet users using adblock software in Europe Q2 2015
- Share of internet users using adblock software in Greece Q2 2014-Q2 2015
- Negative attitudes towards ads on websites in Germany in 2018
- Ad blocker usage in the United Kingdom (UK) 2018, by device
- Ad blocker usage in Germany 2018
- Ad blocker users in Germany 2018, by age group
- Ad blocker usage in the United Kingdom (UK) 2018
- Negative attitudes towards ads on websites in the UK in 2018
- Users of ad blockers in the United Kingdom (UK) 2018, by country and gender
- Ad blocker usage in Germany 2018, by device
- Ad blocker users in the United Kingdom 2016-2018
- Adblocking: browsers used by adblock plug-ins users 2014
- Negative attitudes towards ads in online video clips in Germany in 2018
- Switching off ad blocker if requested in the United Kingdom (UK) 2016, by age
- Switching off ad blocker when requested in the United Kingdom (UK) 2016, by site type
- Adblocking penetration rate in the United Kingdom 2015-2016, by device
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