Average length of videos from top publishers on Instagram as of June 2017 (in seconds)

Instagram: average length of video from top publishers 2017 This statistic presents the average length of videos from top publishers on Instagram as of June 2017. According to the findings, BuzzFeed News had the longest average video duration of 60 seconds, while BuzzFeed Tasty come in at a close second with an average video length of 59 seconds.
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Video duration in seconds
BuzzFeed News60
BuzzFeed Tasty59
Fox News52.4
BBC News43.6
CNN42.2
Vogue41.8
The Dodo40.4
People Magazine39.2
COMPLEX28.6
Sports Illustrated28.6
ESPN26.4
Barstool Sports20.8
HIGH SNOBIETY19.5
TIME17.6
Bleacher Report16.4
THRASHER Magazine15.2
BuzzFeed14.4
National Geographic13
Bleacher Report Football11.4
E! News10.6
Video duration in seconds
BuzzFeed News60
BuzzFeed Tasty59
Fox News52.4
BBC News43.6
CNN42.2
Vogue41.8
The Dodo40.4
People Magazine39.2
COMPLEX28.6
Sports Illustrated28.6
ESPN26.4
Barstool Sports20.8
HIGH SNOBIETY19.5
TIME17.6
Bleacher Report16.4
THRASHER Magazine15.2
BuzzFeed14.4
National Geographic13
Bleacher Report Football11.4
E! News10.6
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Description Source More information
This statistic presents the average length of videos from top publishers on Instagram as of June 2017. According to the findings, BuzzFeed News had the longest average video duration of 60 seconds, while BuzzFeed Tasty come in at a close second with an average video length of 59 seconds.
Show more
Release date
August 2017
Region
Worldwide
Survey time period
June 2017
Special properties
top 20 engaging English-language publishers

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