Chewing Gum Market - Statistics & Facts

Among chocolate and sugary products, chewing gum belongs to the confectionery category. The global chewing gum market reported sales amounting to 25.83 billion U.S. dollars in 2015. Based on sales per region, the largest market for chewing gum can be found in the Asia/Pacific region, followed by Latin America and Western Europe respectively. The North American market was ranked fourth, where the beloved chewy candy generated sales of 3.9 billion U.S. dollars in 2015.

A recent national consumer survey revealed that 56.05 percent of U.S. households chewed chewing gum or bubble gum in 2015. In the same year, spearmint was named as the most chewed chewing gum type among households in the U.S. Peppermint and wintergreen/winterfresh rounded off the leading three chewing gum types.

The chewing gum market in the United States is shaped by a handful of manufacturers including Wrigley, Mondelez, Hershey, and Perfetti Van Melle. The regular gum market is dominated by Wrigley’s brands, with Wrigley’s Double Mint being the best-selling chewing gum brand.



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Chewing gum market in the U.S. - Important statistics

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