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Cinema and film industry in Australia - statistics & facts

The Australian cinema industry is one of the largest in the world. In 2019, it was the 11th largest in terms of revenue, generating around nine hundred million U.S. dollars in box office revenue and around 2.5 billion U.S. dollars from the wider filmed entertainment industry.

At the box office in Australia, Avatar remained the highest grossing film of all time as of January 2020, generating 115.77 million Australian dollars in box office revenue, echoing its worldwide performance. By comparison, the next two all-time highest grossing films Star Wars: The Force Awakens and Avengers: Endgame grossed 94.03 million and 84.16 million Australian dollars respectively.

Major international film distributors dominated the market in Australia, with Disney’s recent acquisitions helping it to recognize a 34 percent share in 2019. Elsewhere, Roadshow / Warner Brothers market share was 17 percent, and Universal recognized a share of 15 percent. In terms of distributors’ box office revenues, Walt Disney enjoyed the highest revenue in the same year, grossing 417.3 million Australian dollars, more than double the box office revenue of Roadshow / Warner Brothers.

Australian cinemas themselves continued to enjoy good attendance figures of 70 percent in 2018, a drop of just two percent from the preceding year. This attendance figure can perhaps, in part, be attributed to the average price of a cinema ticket in the same year, which grew by a small amount to 13.86 Australian dollars. This steady year on year growth pattern sits in line with attendance growth and fluctuations.

Another factor that can be considered to have played a part in keeping attendance up and ticket prices down is the continued dominance of independently owned cinema screens across the country. In 2019, there were 726 cinema screens that were owned by independent parties in Australia, which translates to a market share of 31 percent. As a comparison, Event Cinemas, the largest chain in the country, had 701 screens in 2019.

Australian cinema goers visited a cinema on average at least 6.7 times during a three month period in 2018. Notably, the average number of visits peaked in 2017, reaching 8.6 visits over an average three months. The dominant age group amongst cinema patrons were those aged 50 and over, with 32 percent of movie goers in this age group in 2018. This has been subject to only minor fluctuations of one to three percent in recent years. In terms of gender split, this remains largely even between male and female visitors across all age ranges.

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Cinema and film industry in Australia

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