Stacy Jo Dixon
Research expert covering social media usage worldwide
Detailed statistics
Number of weekly active Clubhouse users 2020-2022
Detailed statistics
Monthly downloads of Clubhouse 2020-2023, by region
Detailed statistics
Most followed Clubhouse accounts worldwide 2022
Penetration rate of mobile audio-based social networking in China 2018-2027
Penetration rate of mobile voice-based social media in China from 2018 to 2022, with estimations until 2027
Number of mobile audio-based social network users in China 2018-2027
Number of mobile voice-based social media users in China from 2018 to 2022, with estimations until 2027 (in millions)
Market revenue of mobile audio-based social media industry in China 2018-2027
Market revenue of mobile voice-based social networking industry in China from 2018 to 2022, with estimations until 2027 (in billion yuan)
Monthly downloads of Clubhouse 2020-2023, by region
Monthly downloads of Clubhouse from September 2020 to July 2023, by region
Global marketers on AI generated social media content labels 2024
Global marketers opinions on labeling AI generated content on social media as of May 2024
Social commerce as share of total e-commerce worldwide 2018-2028
Social commerce as percentage of total e-commerce worldwide from 2018 to 2028
Leading social networks in the UK 2024, by market share
Most popular social networks in the United Kingdom (UK) as of July 2024, by share of visits
Social media users in the United States 2020-2029
Number of social media users in the United States from 2020 to 2029 (in millions)
Penetration rate of leading social media apps among consumers in Vietnam Q2 2024
Penetration rate of leading social media apps among internet users in Vietnam as of 2nd quarter of 2024
Most popular social media in Japan FY 2023
Most commonly used social media in Japan in fiscal year 2023
UK: number of social network users 2018-2029
Number of social media users in the United Kingdom (UK) from 2018 to 2029 (in millions)
Leading social media platforms in Hong Kong 2024, based on market share
Market share of major social media platforms in Hong Kong as of August 2024
Number of social media users in Singapore 2018-2029
Number of social media users in Singapore from 2018 to 2029 (in millions)
X/Twitter: share of social network website visits in the UK 2016-2024
Social network web visit share held by X (formerly Twitter) in the United Kingdom (UK) from April 2016 to July 2024
Social media users in Germany 2020-2029
Number of social media users in Germany from 2020 to 2029 (in millions)
Manchester City: number of social media followers 2024, by platform
Number of accounts following Manchester City on social media as of June 2024, by platform (in millions)
Social network usage for news access worldwide 2019-2024
Share of consumers who used selected social media networks to access news in the last week worldwide from 2019 to 2024
Mobile and social game market size Japan 2015-2023
Value of the mobile and social game market in Japan from 2015 to 2023 (in trillion Japanese yen)
Social media users in France 2020-2029
Number of social media users in France from 2020 to 2029 (in million users)
Social media ad spend in Europe 2022-2023
Social media advertising spending in Europe in 2022 and 2023 (in billion euros)
Average online and social game playtime per weekday Japan FY 2023, by age
Average time people spend on playing online and social games per weekday in Japan in fiscal year 2023, by age group (in minutes)
Leading reasons for using social networking services in Japan 2023
Most common reasons for using social media in Japan as of August 2023
Social commerce revenue in Europe 2018-2028
Social commerce revenue in Europe from 2018 to 2028 (in billion U.S. dollars)
Leading soccer clubs worldwide 2024, by social media following
Soccer clubs with the highest social media following worldwide as of June 2024 (in millions)
Social commerce revenue in Germany 2018-2028, by platform
Social commerce revenue in Germany from 2018 to 2028, by platform (in billion U.S. dollars)
Global marketers on generative AI benefits for social media marketing 2024
Leading benefits of using generative AI for social media marketing worldwide as of May 2024
Most well-known social networks in the United States 2023
Leading social networks ranked by brand awareness in the United States in 2023
Most used social networks 2024, by number of users
Most popular social networks worldwide as of April 2024, by number of monthly active users (in millions)
Most popular social media in China Q3 2023
Monthly usage of major social media platforms in China as of 3rd quarter 2023
Gross output of total health care and social assistance 1998-2022
Gross output of total U.S. health care and social assistance industry from 1998 to 2022 (in billion U.S. dollars)*
Employment in U.S. health care and social assistance 1998-2022
Employment in total U.S. health care and social assistance industry from 1998 to 2022 (in 1,000s)*
Trust in social media to report election information U.S. 2023, by age group
Trust placed in social media to accurately report election information in the United States in 2023, by age group
Most well-known social networks in the UK 2023
Leading social networks ranked by brand awareness in the United Kingdom in 2023
Share of people who made purchases through social media in Poland 2023-2024
Share of people who made purchases through social media in Poland from 2023 to 2024
Luxury consumers' social media activity related to brands in North America 2024
Social media engagement of luxury consumers with brands and services in North America in 2nd quarter 2024
Brand interaction of consumers on social media India 2024
Consumer-brand interaction experiences on social media in India in 2024
Purchases of luxury brands and services via social media in North America 2022-2024
Share of shoppers purchasing luxury brands and services via social media in North America from Q1 2022 to Q2 2024
Social security revenue Japan FY 2017-2022, by source
Social security revenue in Japan from fiscal year 2017 to 2022, by source (in trillion Japanese yen)
Social security revenue breakdown Japan FY 2017-2022, by source
Distribution of social security revenue in Japan from fiscal year 2017 to 2022, by source
Social expenditure Japan FY 2017-2022, by category
Total social expenditure in Japan from fiscal year 2017 to 2022, by policy area (in trillion Japanese yen)
Brazil: leading social media platform users 2024, by gender
Distribution of leading social media platform users in Brazil as of August 2024, by gender
Brazil: leading social media platform users 2024, by political orientation
Distribution of leading social media platform users in Brazil as of August 2024, by political position
Brazil: leading social media platforms users 2024, by education level
Distribution of leading social media platform users in Brazil as of August 2024, by education level
Brazil: leading social media platform users 2024, by urbanity
Distribution of leading social media platform users in Brazil as of August 2024, by urbanity
Consumer concerns about social media shopping India 2024
Consumer concerns about shopping on social media in India in 2024
EU enterprises using social media 2015 and 2023, by type of platform
European Union enterprises using social media in 2015 and 2023, by type of platform
Social media valuation at public market entrance 2024
Estimated valuation of selected social media platforms at their entrance in the public market as of March 2024 (in billion U.S. dollars)
Social media as a news outlet worldwide 2024
Share of adults who use social media as a source of news in selected countries worldwide as of February 2024
Social media users in Canada 2020-2029
Number of social media users in Canada from 2020 to 2029 (in millions)
Social media users in Brazil 2020-2029
Number of social media users in Brazil from 2020 to 2029 (in millions)
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