Global: robo-advisors assets growth 2018-2025

In 2020, robo-advisors managed assets worldwide in excess of one trillion U.S. dollars. In 2020, the growth rate of assets managed by robo-advisors decreased significantly in comparison to 2019. Assets under robo-advisor management increased in 2020 by around 29 percent. The Statista Digital Market Outlook estimates that the value of the managed assets will continue to increase but growth rates will begin to slow down.

Growth of assets under management of robo-advisors worldwide from 2018 to 2025

Characteristic	Growth of assets
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Supplementary notes

Data provided by Statista Market Outlook are estimates
The Robo-Advisors segment contains private asset management providers who offer automated online portfolios in which private investors can choose investment volumes depending on their scope and private appetite for risk. Providers such as Wealthfront, Schwab Intelligent Portfolios and Betterment allow private and/or institutional investors to invest their money (starting at very small amounts) in pre-existing portfolios, which are automatically managed by individually configured algorithms. The advantage of these services lies in the passive role of the investor, who may not want or cannot afford ongoing personal monitoring of their portfolio development. Such automated investment services also allow for attractive returns with low starting capital and without specific investment know-how, which is in contrast to classic investments offered by traditional banks. In the Robo-Advisors segment, financial figures show the assets under management of automated online portfolios.
Online brokers without automated and recommendation-based advisory functions are not included in this segment.

All figures are estimate. A detailed methodology can be found in the Statista Market Outlook.

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