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Digital and well-being device users in the U.S. 2017-2025, by segment

Number of users of digital fitness and well-being devices in the United States from 2017 to 2025, by segment

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Supplementary notes

Data provided by Statista Market Outlook are estimates
The Digital Fitness & Well-Being Devices comprise devices that are explicitly intended for fitness and motion tracking. These include, in particular, smartwatches, smart scales equipped with sensors and activity trackers that measure and analyze the physical activity and body functions of the wearer. Smart clothing, smart shoes, and smart eyewear are excluded.
The data only reflects B2C revenues; B2B and C2C revenues are not covered.

All figures are estimate. A detailed methodology can be found in the Statista Market Outlook.

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