Europe: VR software B2C market size by segment

The revenue in the European VR software B2C industry is estimated to increase to 1.27 billion U.S. dollars by 2027. Similar to today, VR gaming is expected to remain the biggest segment in the VR software B2C market, generating 1.06 billion U.S. dollars in that same year.

Virtual reality (VR) software B2C market revenue in Europe from 2017 to 2027, by segment (in million euros)

Characteristic	VR gaming	VR video
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Supplementary notes

This includes the

augmented reality and virtual reality hardware for consumers
augmented reality and virtual reality software for consumers
mobile advertising revenues relating to both segments

And excludes the

b2b revenues
revenues generated from the healthcare, education, manufacturing, human resources, building material, graphic design, architecture, and tourism sectors

All figures are estimates.
A detailed methodology can be found in the Statista Advertising & Media Outlook.

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