U.S. holiday season: share of retailers offering BOPIS

Sixty percent of retailers in the United States responded that they would be offering buy online, pick up in store services to customers for the 2019 holiday season. BOPIS is an increasingly popular option among U.S. consumers.

Share of retailers implementing buy online, pick up in store (BOPIS) for holiday gift shopping in the United States in 2018 and 2019

Characteristic	Share of retailers implementing BOPIS
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Release date

December 2019

More information

Region

United States

Survey time period

July 23 to 29, 2019

Number of respondents

203 respondents

Age group

18 years and older

Special properties

Senior Managers/Directors+ and retailers who have/have not partnered with RetailMeNot in the past twelve months.

Method of interview

Online survey

Supplementary notes

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