Reasons for booking holidays via an online travel agency in the UK 2020

Reasons for booking holidays through online travel agencies compared to traditional travel agents in the United Kingdom (UK) in 2020*

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Release date

April 2020

Region

United Kingdom

Survey time period

January and March 20-23, 2020**

Number of respondents

1500**

Special properties

UK adults; nationally representatitive sample according to age, gender, region and social grade

Method of interview

Online interview

Supplementary notes

* Respndents were asked for their reasons for booking through online travel agencies instead of going directly to the provider. Answers for traditional travel agent were included as a benchmark.
** The report used a nationally representative sample of 1000 UK adults, interviewed online in the first two weeks of January. Additionally 500 respondents were interviewed in March 20-23, 2020. The source does not provide information on whether the data shown in this statistic used data from the January or March sample.

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