During the coronavirus confinement at the beginning of 2020, the social media activity was tracked by the source to analyze the most mentioned take out or delivery brands. McDonald's was by far the most mentioned brand, reaching almost 77 percent, compared to the second-best performing brand in terms of mentions; Uber Eats with about 5.4 percent mentions. After the COVID-19 lockdown, McDonald's remained the most mentioned food brand on social media.
Most mentioned take-out and meal delivery brands on social networks in France between March and May 2020
* The source adds the following information: "conversations, posts and articles on the web, social networks and social media of about 292 brands in the
context of the Covid crisis of containment and deconfinement were studied. These represented 15 business sectors, collecting and analyzing in 1.1 million messages and 5.9 million social interactions on the web and social media
(YouTube, Instagram, Twitter, blogs, forums, review sites, consumers and websites concerning brands and the crisis)."
** The data has been analyzed between March 16, 2019 until May 11, 2020. The end of the confinement period in France was on May 11, 2020.
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Digimind. (June 30, 2020). Most mentioned take-out and meal delivery brands on social networks in France between March and May 2020 [Graph]. In Statista. Retrieved November 09, 2024, from https://www.statista.com/statistics/1142543/most-mentioned-take-out-and-meal-delivery-on-social-media-confinement-france/
Digimind. "Most mentioned take-out and meal delivery brands on social networks in France between March and May 2020." Chart. June 30, 2020. Statista. Accessed November 09, 2024. https://www.statista.com/statistics/1142543/most-mentioned-take-out-and-meal-delivery-on-social-media-confinement-france/
Digimind. (2020). Most mentioned take-out and meal delivery brands on social networks in France between March and May 2020. Statista. Statista Inc.. Accessed: November 09, 2024. https://www.statista.com/statistics/1142543/most-mentioned-take-out-and-meal-delivery-on-social-media-confinement-france/
Digimind. "Most Mentioned Take-out and Meal Delivery Brands on Social Networks in France between March and May 2020." Statista, Statista Inc., 30 Jun 2020, https://www.statista.com/statistics/1142543/most-mentioned-take-out-and-meal-delivery-on-social-media-confinement-france/
Digimind, Most mentioned take-out and meal delivery brands on social networks in France between March and May 2020 Statista, https://www.statista.com/statistics/1142543/most-mentioned-take-out-and-meal-delivery-on-social-media-confinement-france/ (last visited November 09, 2024)
Most mentioned take-out and meal delivery brands on social networks in France between March and May 2020 [Graph], Digimind, June 30, 2020. [Online]. Available: https://www.statista.com/statistics/1142543/most-mentioned-take-out-and-meal-delivery-on-social-media-confinement-france/
