Try our corporate solution for free!
(212) 419-8286

Gender focus of U.S. presidential election FB and IG ads 2020, by ad spend

According to a study from 2020 on the presidential campaign advertising on social media in the United States, the campaign of the Republican presidential candidate Donald Trump spent the largest share, namely 20.45 million U.S. dollars, on Facebook and Instagram ads targeting male voters between June and September. The Democratic camp surrounding candidate Joe Biden on the other hand spent the highest amount, namely 15.74 million U.S. dollars, on ads targeting women on these social networks.

Presidential campaign advertising spending on gender specific target audiences on Instagram (IG) and Facebook (FB) in the United States in 2020

Exclusive Premium statistic

You need a Single Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Single Account

$39 $59 per month *
in the first 12 months
33% discount until May 31st
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$468 / Year
$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in

Release date

October 2020


United States

Survey time period

June 1 to September 13, 2020

Supplementary notes

Figures have been rounded.

Statista Accounts: Access All Statistics. Starting from $468 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Single Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 $39 / Month *
in the first 12 months
Corporate Account
Full access

Corporate solution including all features.

* Prices do not include sales tax.

Statistics on "Political advertising in the U.S."

Further Content: You might find this interesting as well


Statista Accounts: Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.