Japan: BNPL market size 2027

In the fiscal year 2022, the Buy Now, Pay Later (BNPL) market in Japan was estimated at 1.26 trillion Japanese yen. The market was projected to expand to 2.45 trillion yen by fiscal year 2027.

Buy Now, Pay Later market size in Japan from fiscal year 2017 to 2022 with forecasts until 2027 (in billion Japanese yen)

Characteristic	Trading volume in billion Japanese yen
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Release date

April 2024

More information

Region

Japan

Survey time period

fiscal years 2017 to 2022; the Japanese fiscal year starts on April 1 of the stated year and ends on March 31 of the following year

Special properties

market size is based on transaction volume handled by deferred payment service providers

Supplementary notes

*Prospect.
**Forecasts.

Figures represent a segment of the EC payment processing service market.

E-commerce settlement services are defined as a service that goes between e-commerce businesses (e-commerce website operators) and payment service providers to undertake payment processing tasks on behalf of e-commerce businesses.

Figures prior to fiscal year 2019 are from previous reports.

100 Japanese yen equal 0.66 U.S. dollars or 0.61 euros as of April 2024.

Values have been rounded.

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