Almost one third of Italian shoppers tracked deliveries and returns exclusively on mobile apps, a survey from 2021 revealed. Almost the same percentage of respondents stated they used shopping apps to look for inspiration, while the third-most popular in-app activity was creating a shopping list (28 percent of answers).
Most common activities when shopping on mobile apps in Italy in 2021
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account.
Starter Account
The ideal entry-level account for individual users
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$59 USD $39 USD / Month *
in the first 12 months
Professional Account
Full access
Corporate solution including all features.
* Prices do not include sales tax.
Statistics on Mobile commerce in Italy
Overview
5
- Premium Statistic Number of smartphone users in Italy 2017-2025
- Premium Statistic Italy: mobile internet users 2018-2027
- Premium Statistic Market size of B2C e-commerce in Italy 2016-2021
- Premium Statistic Average mobile basket value in Europe 2019-2022
- Premium Statistic M-commerce share of retail online sales in Europe 2021, by country
M-commerce
6
- Premium Statistic Market size of B2C mobile commerce in Italy 2016-2021
- Premium Statistic Share of leading retailers with e-commerce and mobile commerce in Italy 2016-2021
- Premium Statistic Share of retail website visits and orders in Italy 2022, by device
- Premium Statistic Online cart abandonment rate in Italy 2022, by device
- Premium Statistic Social referrals to e-commerce sites in Italy 2022, by device
- Premium Statistic Online purchases by device in Italy 2022
Shopping apps
5
- Premium Statistic Smartphone app usage by type in Italy 2022
- Premium Statistic Leading Android shopping apps in Italy 2022, by downloads
- Premium Statistic Leading iPhone shopping apps in Italy 2022, by downloads
- Premium Statistic Main food delivery apps in Italy 2021, by downloads
- Premium Statistic Most downloaded fashion and beauty apps in Italy 2021
Mobile shoppers
6
- Premium Statistic Share of online shoppers purchasing through mobile phones in Europe 2021
- Premium Statistic Mobile shopping intentions in the next five years 2021, by country
- Premium Statistic Forecast of the e-commerce market users in Italy 2017-2025, by device
- Premium Statistic Share of shoppers purchasing online in Italy 2021, by device and gender
- Premium Statistic Share of users purchasing on mobile apps in Italy 2021, by age group
- Premium Statistic Interest in loyalty cards apps in Italy 2022, by generation
Shopping behavior
6
- Premium Statistic Attitudes towards online shopping in Italy 2022
- Premium Statistic Most common activities when shopping on mobile apps in Italy 2021
- Premium Statistic Main advantages of all-in-one shopping app in Italy 2021
- Premium Statistic Number of shopping apps used on a weekly basis in Italy 2021
- Premium Statistic Share of order from mobile devices of cosmetics in Italy 2013-2022, by type
- Premium Statistic Mobile payments by situation in Italy 2022
Further related statistics
21
- In-store mobile shopping activities in the United Kingdom (UK) 2021
- Mobile shopping usage growth during COVID-19 worldwide 2021, by region
- Most common activities when shopping on mobile apps in Italy 2021
- Main advantages of all-in-one shopping app in Italy 2021
- Mobile shopping intentions in the next five years 2021, by country
- Most-used e-commerce apps among female users in China 2020-2021
- Mobile shopping frequency in France 2021, by category
- Mobile shopping after discovery in social media in the U.S. 2021
- M-commerce penetration rate in Latin America 2022, by country
- Share of frequent mobile shoppers in the U.S. 2021
- Walmart most popular products on mobile shopping lists apps in North America 2020
- Costco most popular products on mobile shopping lists apps in North America 2020
- Average monthly carrier billing transaction value in Pakistan 2020-2021
- Female online spending power in China 2021
- Brazil: reasons for not buying via mobile 2021
- Mobile device usage for online luxury shopping in Europe by age group Q3 18 - Q3 21
- Percent of frequent mobile shoppers in Germany 2021
- Mobile users of online luxury shopping in the U.S. 2018-2021, by age
- Mobile device usage for online luxury shopping in Asia by age group Q3 18 - Q2 21
- Average monthly carrier billing transaction value in Sri Lanka 2020-2021
- Average monthly carrier billing transaction value in Cambodia 2020-2021
Further Content: You might find this interesting as well
Klarna. (March 15, 2022). Most common activities when shopping on mobile apps in Italy in 2021 [Graph]. In Statista. Retrieved February 03, 2023, from https://www.statista.com/statistics/1328681/in-app-shopping-activities-italy/
Klarna. "Most common activities when shopping on mobile apps in Italy in 2021." Chart. March 15, 2022. Statista. Accessed February 03, 2023. https://www.statista.com/statistics/1328681/in-app-shopping-activities-italy/
Klarna. (2022). Most common activities when shopping on mobile apps in Italy in 2021. Statista. Statista Inc.. Accessed: February 03, 2023. https://www.statista.com/statistics/1328681/in-app-shopping-activities-italy/
Klarna. "Most Common Activities When Shopping on Mobile Apps in Italy in 2021." Statista, Statista Inc., 15 Mar 2022, https://www.statista.com/statistics/1328681/in-app-shopping-activities-italy/
Klarna, Most common activities when shopping on mobile apps in Italy in 2021 Statista, https://www.statista.com/statistics/1328681/in-app-shopping-activities-italy/ (last visited February 03, 2023)
Most common activities when shopping on mobile apps in Italy in 2021 [Graph], Klarna, March 15, 2022. [Online]. Available: https://www.statista.com/statistics/1328681/in-app-shopping-activities-italy/