Number of viewers of the State of the Union addresses from 1993 to 2017 (in millions)

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Number of viewers in millions
'93*66.9
'9445.8
'9542.2
'9640.9
'9741.1
'9853.08
'9943.5
'0031.48
'01*39.79
'0251.77
'0362.06
'0443.41
'0538.38
'0641.7
'0745.49
'0837.52
'09*52.37
'1048.01
'1142.79
'1237.75
'1333.5
'1433.3
'1531.7
'1631.3
'17*47.74
Complete Source Details
Tableau Software
About This Statistic

This statistic presents viewer numbers for each of the State of the Union addresses from 1993 to 2017. Barack Obama's final State of the Union Address, which took place on January 12, 2016, attracted 31.33 million viewers across the United States. It was broadcasted live by ABC, Al Jazeera America, Azteca, CBS, CNN, FOX, FBN, FNC, Galavision, MSNBC, NBC and NBC Universo.


State of the Union Address – additional information

The State of the Union Address, delivered annually by the President of the United States to a joint session of the House of Representatives and the Senate, attracts varying number of viewers, depending on the popularity of the president and the economic and social conditions in the country at the time. In the presented period, the 1993 Address, presented by Bill Clinton, gathered the largest audience with nearly 70 million viewers, whereas the 2000 speech, also by Clinton, drew the smallest number of viewers – 31.5 million.
Barack Obama delivered eight State of the Union Address speeches during his tenure, each with fewer viewers than the previous one. The first speech in 2009 gathered 52.4 million people in front of TV screens, but that figure fell to 31.33 million in 2016. The 2014 address, however, was among the most discussed TV specials on Twitter in the 2013-14 season, reaching 8.8 million users. In 2013, the most discussed issues from Barack Obama’s speech were education, minimum wage and economy.
Barack Obama’s 2009 inauguration was the second most viewed inauguration since 1969. It gathered nearly 38 million viewers, beaten only by Ronald Reagan’s 1981 inauguration with approximately 42 million viewers. Both Obama’s and Reagan’s second inauguration speeches attracted significantly smaller audiences. The same was true for Bill Clinton’s and George W. Bush’s second inauguration speeches. An exception to the rule is Richard Nixon whose 1969 speech gathered 27 million viewers, growing to nearly 33 million in 1973.

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