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Social media advertising strategies in the U.S. in 2013

Published by Statista Research Department, May 24, 2013
The statistic presents data on social media advertising strategies used in the United States as of February 2013. During the survey, 25 percent of responding social media marketers stated that their companies used automated bid management tools.

Strategies used when buying ads or paying to promote content on social media in the United States as of February 2013

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Sources

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Release date

May 2013

Region

United States

Survey time period

February 2013

Number of respondents

n = 105

Special properties

among marketers who comapnies spend more than 100,000 per year on social media ads

Supplementary notes

Multiple answers were permitted.
The source does not provide information on the type of survey used.

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Statistics on Social media usage in Canada

Overview

6

Benchmarks

5

Usage

8

Facebook

8

Other major platforms

8

Marketing

5

Opinions

8

Further related statistics

11

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