Data used by marketers when targeting for personalization worldwide 2018

With consistent growth in recent years, e-commerce is rapidly becoming a part of the shopping culture in Latin America. Often offering important discounts, online shopping events represent a major push to online sales in the region.

Statista has updated its outline of potential impacts of the Brexit on UK industries, which is included in our 41 UK Industry Reports. Furthermore, the reports feature statistics, forecasts, survey results, and analyses in a form that is easy to read and adopt.

Italian enterprises invest significantly in digital marketing to enhance their presence, yet the potential strategies to follow are extremely diverse. This dossier presents key aspects of the industry according to professionals and marketers, including new trends in content and e-mail marketing.

The European Football Benchmark compares the big 5 European leagues. Find out which league and club have the largest foreign fan potential? Who are the biggest stars? And how expensive it is to be a fan? Read all this and more with Statista’s report: “European Football Benchmark – the big 5 leagues”

The payment options available for eCommerce customers have long moved beyond simple cash or card payments. The Digital Market Outlook now offers an analysis of payment methods used by customers in online shopping in 50 countries and forecasts for this metric unit up to 2023.

Recently, the kingdom of Saudi Arabia has faced some foreign political challenges with its Middle Eastern neighbors. The kingdom's current conflicts with Yemen, Iran, Qatar, and Turkey are all different in their nature, however, they all bear consequences for the geopolitical dynamic of the region.

The Fintech sector in Italy is developing steadily. Thanks to young entrepreneurs and new platforms, Fintech is gaining recognition as an alternative and as a complement to the traditional financial system. This dossier presents an overview about the scale and ambitions of this innovative sector.

With a market share of 31% Harley-Davidson is the top-dog on the U.S motorcycle market. On top of that the U.S. manufacturer can prevail against the competition in terms of customer loyalty and brand image. Find out which brands come close to the market leader in the Statista motorcycle Report.

Statista has updated its 41 Industry Reports for France with the most recent data. They feature statistics, forecasts, survey results, and analyses in a form that is easy to read and adopt. Understand and assess industries with a report that includes the most important key figures!

With the UK set to leave the EU in March next year and negotiations stalling, the chance of a no-deal Brexit is increasing. The Brexit Factbook combines the most important statistics about the UK exiting the EU from the lead-up to the referendum to the economic, financial and political consequences.

Latin America is one of the main regions producing avocados, a large share of which are exported to the U.S. and Europe. This dossier provides key information about the avocado’s agricultural production, cultivation area, imports and exports in countries such as Brazil, Mexico, Chile, and Colombia.

The gig economy is a section of the economy which consists of independent contractors and freelancers who perform temporary, flexible jobs. This dossier provides key data on the gig economy in the United States, including information on income and earnings, and access to benefits.

From organic and sustainable food to ‘free from’ products and alternative diets: this new Statista dossier about food trends in the Netherlands covers all you might want to know about what is hot and happening in the Dutch food market.

The direct selling market refers to a business model in which products are sold without a 'Brick and Mortar' retail establishment, such as online or person-to-person. This dossier provides key data about this market, with a focus on the United States and the leading companies, such as Amway.

Argentina is the second largest e-commerce market in Latin America as of 2017. This dossier provides key information about the different aspects of the e-commerce market in Argentina, including the main retailers, customers, mobile commerce, and more.

Recent studies showed that Belgium has the highest prices when it comes to mobile data in Europe, with Proximus, Orange and Telenet as the main actors in this market. This dossier provides information on two of these main players and also features data on mobile commerce, video and apps.

China’s travel boom has had a notable impact across the global tourism industry, not least in Europe where China is recognized as a key visitor market. This topic page and accompanying dossier highlights the rising number of Chinese tourists in Europe and the main destinations they are heading to.

With the UK making plans to leave the EU, it is still uncertain about how this will affect trade across the UK's only land border, the Irish border. This topic highlights the importance of cross border trade and discusses how firms across Ireland are anticipating Brexit to impact their businesses.