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Do you agree with the statement: "I have integrated social media into my traditional marketing activities"?

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Chart type
Datalabels
Share on Social Media
Description Source More information
The statistic presents data on the worldwide integration of social media into the marketing mix as of January 2016. During the survey, 11 percent of respondents stated they were not certain if they had integrated social media into their traditional marketing activities.
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Release date
May 2016
Region
Worldwide
Survey time period
as of January 2016
Supplementary notes
The source does not provide detailed information regarding the questions. The chosen wording here might therefore differ slightly from the survey.
The source does not provide survey date. The date given in the field "survey time period" is the release date.

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