Premium
Premium statistics

Industry-specific and extensively researched technical data (partially from exclusive partnerships).

A paid subscription is required for full access.

Social media: daily usage in selected countries as 4th quarter 2015

Average numbers of hours per day spent by social media users on all social media channels as of 4th quarter 2015, by country

Social media: daily usage in selected countries as 4th quarter 2015 This statistic shows the average daily usage of social media channels in selected countries. As of the fourth quarter of 2015, social media users in the Philippines were ranked first as their social network usage amounted to 3.7 hours per day. Users in the United States accessed social media for approximately 1.7 hours per day. As of 2016, approximately 2.34 billion users were accessing social networks at least once per month, positioning social networking as one of the most popular online activities worldwide. As of April 2017, social network Facebook was ranked first worldwide in terms of active users with more than 1.86 billion MAU. Other popular social media include mobile messaging platforms WeChat and WhatsApp, as well as social content sharing networks such as Instagram and Tumblr. Most social networks are accessible through multiple platforms but many popular social networks started out as mobile apps, demonstrating the growing trend of mobile first development. Examples include Instagram, which initially was launched as an iOS photo editing and discovery app as well as mobile social messenger LINE, which began as a mobile chat app before expanding the service to include more social media components as well as cross-platform compatibility. Social networking does not only enable users to connect with other people but also with brands and celebrities. Social media has also become a growing source of news for internet users in many countries.
Show more

Average numbers of hours per day spent by social media users on all social media channels as of 4th quarter 2015, by country

Hours per day
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
Hours per day
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
Exclusive Premium statistic

You need a Premium Account for unlimited access.

  • Full access to 1.5m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Premium Account

only $49 / month *
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$588 / Year

Exclusive Premium statistic

You need a Premium Account for unlimited access.

  • Full access to 1.5m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Premium Account

only $49 / month *
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$588 / Year

Download Settings Share
Chart type
Datalabels
Share on Social Media
Download started
Please be patient - this may take a moment

Description

Source

More information

This statistic shows the average daily usage of social media channels in selected countries. As of the fourth quarter of 2015, social media users in the Philippines were ranked first as their social network usage amounted to 3.7 hours per day. Users in the United States accessed social media for approximately 1.7 hours per day. As of 2016, approximately 2.34 billion users were accessing social networks at least once per month, positioning social networking as one of the most popular online activities worldwide. As of April 2017, social network Facebook was ranked first worldwide in terms of active users with more than 1.86 billion MAU. Other popular social media include mobile messaging platforms WeChat and WhatsApp, as well as social content sharing networks such as Instagram and Tumblr. Most social networks are accessible through multiple platforms but many popular social networks started out as mobile apps, demonstrating the growing trend of mobile first development. Examples include Instagram, which initially was launched as an iOS photo editing and discovery app as well as mobile social messenger LINE, which began as a mobile chat app before expanding the service to include more social media components as well as cross-platform compatibility. Social networking does not only enable users to connect with other people but also with brands and celebrities. Social media has also become a growing source of news for internet users in many countries.
Show more
Release date
April 2016
Region
Worldwide
Survey time period
4th quarter 2015
Age group
16-64 years
Special properties
average also factors in non-users
Statista Accounts: Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account!

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$49 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.
Leading companies trust Statista:
paypalgoogleadobepgsamsungtelekom
Related Studies: Available to Download in PDF or PPTX Format
Internet usage in India
Internet usage in India

All Information
in one Presentation

Internet usage in India

Everything On "Internet usage in India" in One Document: Edited and Divided into Handy Chapters. Including Detailed References.

Other Reports & Dossiers
Statista has been my savior on several occasions. The site is easy to maneuver and the data is in a format that can go right into a report or presentation.
Marlene Greenfield

Marlene Greenfield
Vice President, Hearst Magazines

Statistics on "Internet usage in India"
  • Online audiences
  • Usage
  • Social media
  • Mobile internet
  • E-commerce
Discover Statista
Need help with using Statista for your research? Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Learn more about how Statista can support your business.
Do you have any questions about our business solutions?

We provide you with detailed information about our Corporate Account.